What are we looking for?
1)Proven track record in leading the development execution of brstrategies business plans.
2) Exceptional skills in brcommunication innovation.
3)Skillful at digital social driven marketing, adapt at driving e-commerce business.
4)Proficiency in market analysis, including consumer data, shopper behavior, category trend interpretation.
5)Experience in working within multi-functional cross-geographical teams, with the ability to engage with diverse stakeholders, including internal cross-functional teams global/regional stakeholders.
6)Demonstrated budget planning management expertise.
7)Fluency in both Chinese English is mandatory.
8)A minimum of 5+ years of experience in a multinational corporation, preferably with a management trainee background
9)Ideally a pet owner
What will be your key responsibilities?
1) NPD E2E: Sheba treat portfolio management & E2E innovation (key growth contribution), incl. Sheba wholesome melty, Sheba Freeze Dry NPD, etc. from product/package development to social seeding (Rednote & TikTok focus)
2) Platform owner: own the TikTok platform strategic planning & seeding, with deep collaboration with Dcom team, from target setting, portfolio planning, content development, tracking review
3) Brbuilding: Develop cat owner centric campaign & communication from campaign planning, assets development, E2E execution
4) Strategic planning & analysis: Deep dive fmarket landscape, cat parents trend, brhealth, product performance by period to enhance brvalue revenue growth
What can you expect from Mars?
1)Work with diverse talented Associates, all guided by the Five Principles.
2)Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
3)Systematic learning development support from day one, including access to our in-house Mars University.
4)An industry competitive salary benefits package, including company bonus.
职位要求：
Same as Job Description
More
