Mingdong Youhui

MIDI. Midi - The global hair accessory brand 'Pop Beauty' Group was founded, and in 2017 launched a new retail project.
MIDI. - My International Design In One, a global designer collection platform.
MIDI. - Customers can experience creative lifestyle products from global designers in one MIDI. store, creating a space of unlimited surprises and life aesthetics!
MIDI. - The main consumer group is aged 18-30, with the core consumers being white-collar workers aged 20-30. The brand focuses on global designer product lines, including 8 major categories such as cosmetics and skincare, accessories, toys, home goods, electronics, and color cosmetics.
The average store area is 150-300 square meters, mainly located in provincial capitals, second-tier city commercial districts, street shops, and commercial plazas.

Our team is full of ambition. Based on the operational results of 2018, we plan to open more than 365 new stores in 2019. Therefore, we need more capable colleagues to join the Youpinhui family!