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[Summary] Xiniu, making property transactions faster and smoother!

[Company Profile]

Xiniu is a property transaction platform based on mobile Internet and service innovation*, positioning itself as the "Tmall" of the property O2O industry. Since its establishment in 2011, Xiniu has been committed to leveraging the power of the mobile Internet, successfully innovating the connection model of online customer sources, offline channels, and financial resources, rebuilding the property transaction ecosystem, and achieving a new leap of multi-party win-win for home buyers, developers, agents, brokers, and service merchants.
At the beginning of 2016, Xiniu released a new property online merchant platform strategy, partnering with domestic property agency sales institutions to join the Xiniu open platform, enhancing the service capability of the property agency sales industry in the mobile Internet era, and jointly providing better home purchase services for millions of buyers. "Property online merchants" as a brand-new model released by the Xiniu B2C platform, upgrades the property transaction format, forming an innovative model of "asset-light, operation-heavy," and improving industry operational efficiency.
The management team with backgrounds from Alibaba and Tencent, coupled with experienced property marketing elites, has made Xiniu a leader in the industry. The big data of home buyer preferences formed by over ten million monthly visitors and on-site visits enables precise matching of purchase needs and property listings. Whether it is online customer accumulation, offline property viewing, channel expansion, client identification, on-site transaction closing, and even commission settlement, Xiniu has achieved systematic and mobile processing of the entire process, helping property sales evolve from simple and crude to intelligent and efficient.
In 2011 and 2012, Xiniu received two rounds of investment totaling USD 4 million from DeXun Investment, founded by Mr. Zeng Liqing, co-founder of Tencent.
On May 6, 2015, Xiniu successfully completed its Series A financing of RMB 100 million, led by SAIF Partners, one of the largest venture capital funds in Asia, with participation from Shanghai Zhongcheng Yutong Investment Center.
In December 2015, Xiniu completed its Series A+ financing, led by Micang Capital with an Alibaba background, with follow-on investment from SAIF Partners, the lead investor of the Series A round.
In January 2016, based on the B2C open platform, Xiniu's "Property Online Merchant" strategy was officially launched; the first batch of ten gold property online merchants was born, including Guangzhou Jinglue, Weiwu Alliance, and Changsha Chuangmao.
Currently, Xiniu is opening up its four years of accumulated online customer traffic advantages and mobile Internet platform technology to fully build a new ecosystem for the property online merchant industry. As of now, Xiniu's new home transaction platform has over 10 million monthly online visitors, more than 600,000 registered property brokers, and new home agents from various regions in China are fully joining the Xiniu open platform, with business covering over 80 cities across the country, making it a leader in the domestic property e-commerce open platform model.

[Company Highlights]
This is a company with a strong Internet gene: founders come from the pioneer of online payment (former Deputy General Manager of Tenpay Zhang Dexiang, former Product Director of Alipay Pan Guodong)
This company has a classified, hierarchical, and three-dimensional training system: for new employees, the Chaoji Tongmenghui (new employee mentoring system) + for all employees, the Chaoji School + for middle-level managers, the Chaoji Manager + for senior executives, the Chaoji Leader. Training forms include: external training + internal training + team building + salons + book corner + big shot sharing + meeting experts + industry summits + qualification training + on-the-job MBA + job rotation opportunities...
This company has continuously iterated and surprising employee benefits: programmer cheerleaders + basketball, badminton, outdoor club activities + dinner allowance + annual physical examination + legal holidays + birthday/holiday benefits + wedding/funeral/illness gifts/monetary condolences + monthly team building expenses + three late opportunities per month + massage, manicure, breakfast, emotional counseling door-to-door services + various Chinese and foreign festivals and holidays with unexpected surprises (e.g., 3.8 Women's Day off and men's care, 5.20 sudden confession leave, 6.1 exclusive leave for moms and dads, 11.11 singles' day shopping leave, Christmas Eve party)...

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吉屋 Financing History (2 rounds)

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A轮
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Latest Financing Round
  • Date: ?
  • Amount: 数千万人民币
  • Investor: 米仓资本,赛富基金

吉屋 honors, qualifications & industry associations

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Business Registration

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Operating Status: 开业
Registered Capital: 6,000万(元)
Legal Representative: 张德祥
Date Established:
Credit Code: 91440300573139755F
Registered Address: 深圳市南山区西丽街道西丽社区兴科一街万科云城一期七栋C座2404研发用房

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