Hunan Happy Hui Marketing Planning Co., Ltd. is a professional chain alliance service and management consulting company approved by the Changsha Administration for Industry and Commerce of Hunan Province. The company's headquarters is located on the 23rd floor of Gaoqiao International, Gaoqiao Grand Market; it is situated in the heart of the provincial capital's commercial center within the Chang-Zhu-Tan urban agglomeration, connecting east and west, and linking north and south; it is also a market center for trade circulation in Central China. The company's business covers professional convenience store chain alliance services and management consulting, and it has a group of highly experienced senior professionals with many years of industry experience. The company adheres to the corporate mission of "making convenience stores across the world earn money easily," upholds the service philosophy of "more, faster, better, more economical, and genuine," and provides one-stop services including market research, opening planning, store decoration, layout design, equipment procurement, product organization, display guidance, product distribution, promotion planning, marketing training, and management consulting, making convenience stores more worry-free, more time-saving, and more profitable, and creating investment value for customers. In 2018, the company launched the "Hero Alliance" project, "empowering distributors and sharing new retail," to empower distributors in various regions with the company's mature operating system. Today, Happy Hui is distributed across four provinces (Hunan, Hubei, Guangdong, and Shanxi) and sixteen major cities (Changsha, Zhuzhou, Yueyang, Liuyang, Yiyang, Hengyang, Chenzhou, Guiyang, Linwu, Guangzhou, Wuhan, Huaihua, Zhijiang, Yuanling, Ningxiang, and Linfen, Shanxi); up to now, the company serves more than 15,000 Happy Hui stores. Happy Hui has become a leading convenience store brand in Central China and has earned the reputation of "Happy Hui Speed" within the industry.
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