Edelman

Edelman is the world's largest public relations firm, dedicated to helping clients build and maintain corporate brand images in a rapidly changing and fast-converging world. With a history of over 26 years in Asia Pacific, the Middle East and Africa, our business spans 13 markets. Edelman entered China in 1990 and is one of the earliest international PR firms to establish a presence in the country and one of the fastest-growing. For over two decades, leveraging our local advantages and insights in the Chinese market, combined with our global network and international experience, we have provided professional services to multinational and local clients across various sectors, helping them succeed in the ever-changing Chinese market. The Edelman (China) Group comprises four major brands: Edelman International Public Relations, Edelman Digital Marketing, Edelman Experiential Marketing, and GENU.

We focus on innovative brand marketing, corporate communications, stakeholder communications, technology communications, B2B communications, new media interactive marketing, healthcare and wellness brand communications, as well as sustainability and corporate social responsibility communications. We gain insights into the needs of our clients' stakeholders and the evolving communications environment. We assist clients in enhancing brand trust, changing consumer behavior, driving audience engagement, and ultimately achieving commercial success. With our innovative ideas and professional services, grounded in a thorough understanding of markets, brands, audiences, and interaction models, we are committed to providing systematic solutions that create value for our clients. We are fully dedicated to the development of local communities and strive to help achieve community prosperity.