Lehua Hengye Investment Holding Co., Ltd. (referred to as "Lehua Hengye Group") is a large holding group company specializing in cultural industry, tourism project investment and management, theme park creativity, design, construction, operation and overall output, development and operation of commercial real estate and ecological communities, animation industry, e-commerce and other related businesses.
As an emerging private enterprise, Lehua Hengye Group has strong capital strength, unique business models and advanced management concepts, and has achieved outstanding performance in all fields it engages in. At present, it has grown into a rising enterprise in the domestic cultural tourism industry.
Lehua Hengye Group has successively laid out potential sectors such as Xi'an in Shaanxi and Jinzhong in Shanxi. In 2012, the Xi'an Lehua City·International Holiday Resort with a planned total investment of over 50 billion yuan was opened to the market for operation. The project covers four functional sections: park experience and amusement, ecological health and vacation, high-end business and leisure, and pure natural green residence. In July 2015, Lehua City·Lehua Happy World opened; in May 2016, Lehua City·88°C Hot Spring Park opened. Currently, it directly and indirectly drives employment for more than 5,000 people, achieves annual profits and taxes of 300 million yuan, and has generated good economic and social benefits. It has also formed a unique Lehua City business operation model and corporate culture, producing enormous "Lehua City" brand value.
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