Fenxing Fashion

[Company Profile]
Learn about Fenxing: *
Founded in 2015, Fenxing Fashion focuses on the beauty and fashion industry, incubating high-quality KOLs through videos and graphic content. It is an integrated marketing MCN institution committed to connecting consumers with quality content, conveying the beautiful value of brands, and helping more women live beautifully.
[Business Introduction]
[Talent Incubation]
By creating diversified beauty and fashion influencer IPs, it opens up the communication chain and rapidly realizes commercial monetization of IP traffic. It now has multiple well-known KOLs such as "MK Liangliang", "Lulu Huangle", "Xiaowuyue Rhapsody", "Fenxing Zhongcaoji", "Tuosai Shaonü Zhang Chengzi", and "Jiuli Jelly".
[Advertising Placement]
With the Fenxing blogger matrix as the core, it adopts multi-platform advertising formats, using targeted methods such as keywords, relationship targeting, and interests to precisely reach target users, generating massive exposure for brands.
[Honors and Awards]
1. Official certified MCN institution by Xiaohongshu
2. 2021 Live E-commerce Fashion List "China TOP30 (South China) MCN Institution"
3. 2021 Weibo Annual Cooperative MCN Institution
4. Weibo 2020 Top Ten Influential Beauty Institutions
5. 2020 Weibo Annual Cooperative MCN Institution
6. Toutiao 2017 Annual Fashion Headline Account
7. 2017 TOPKLOUT AWARD Gold Award
8. 2016-2019 New Rank "China Top 100 Content Startups"
9. Taobao Beauty 2020 Annual "* Most Commercially Valuable MCN Institution"
10. China Beauty Network "2021 Golden Broadcast Award Annual Influential MCN"
[Main Talent Matrix]
[MK Liangliang] Focuses on beauty product recommendations, a well-known beauty and fashion blogger discovering exquisite products
[Lulu Huangle] Focuses on skincare ingredient reviews, a male best friend who knows cosmetics better than you
[Xiaowuyue Rhapsody] Post-95s healing-style blogger and VLOG fashion influencer
[Tuosai Shaonü Zhang Chengzi] * Emotional blogger who recommends products * Product-recommending blogger who understands emotions
[Guaishouchun Review] Ingredient-focused skincare review blogger adhering to scientific skincare
[Jiuli Jelly] Beauty expert and makeup imitation blogger
[Dermatologist Yu Xi] Medical beauty knowledge blogger
[Social Responsibility]
1. Fenxing Fashion donated 1 million yuan to the Guangdong Medical Foundation for "COVID-19 Scientific Research"
2. Blogger Lulu Huangle donated 100,000 yuan to the Zhengzhou Red Cross for flood relief
3. Donation institution for the "Free Lunch" project of the China Social Welfare Foundation

4. Donation institution for the "Memory Package" project of the Beijing Han Hong Love Charity Foundation
5. Fund support institution for the Zhengzhou Red Cross "Flood Relief"
6. Fund support institution for the "Flood Prevention and Disaster Relief" of the Shanxi Charity Federation