CONVERSE

Converse was born in 1908. Since its inception, Converse has adhered to independent brand design, not following trends. It initially only produced "rubber shoes," but soon began making tennis and basketball shoes. In 1917, the All Star was born and remains a classic to this day! In 1921, basketball player Chuck Taylor joined as a salesperson and achieved tremendous success. In 1923, his autograph, as a talented and eloquent basketball star, became a famous trademark. In 1930, Converse decided to add Chuck Taylor's name to the shoes. In 1949, Converse launched the iconic black Chuck Taylor All Star, which quickly became one of the most popular basketball shoes in the industry, and its design has remained unchanged to this day. During the 1970s, the Chuck Taylor was extremely sought after and loved by popular rock musicians and the younger generation, and this continues today [1]. The global headquarters of Converse is officially located in Boston, USA [2]. The ALL STAR canvas shoes, which combine retro, fashion, and environmental protection, are a spiritual symbol of American culture. With their carefree, free, and unconstrained wearing style, they have become a faithful partner for young people pursuing self-fashion. In the Chinese market, the three proud classics currently available are the Chuck Taylor All Star (classic all-star canvas shoe), Jack Purcell (smile mouth), and Cons (skateboarding shoes) series.