Yixiu

Shanghai Yixiu Catering Management Joint-stock Co., Ltd. is a joint-stock catering enterprise established in 2009. After 8 years of development, it has rapidly opened 16 branches in various central areas of Shanghai, becoming a well-known sushi brand among Shanghai's white-collar workers. In 2016, the company was listed on the New Third Board, becoming China's first listed sushi brand. Relying on its brand advantages, capital advantages, and management advantages, with unique service and product features, Yixiu ranked second in Shanghai's sushi market share for two consecutive years from 2013 to 2014. Adhering to the business philosophy of "Customer First" and the corporate mission of "Yixiu, touching the world!", the company holds the key concept that "Product reflects character, quality reflects brand" and adheres to advanced standardized management in chain catering. It aims to become a model in the catering industry. Yixiu's development strategy focuses on continuously increasing store numbers and cross-regional chain operations, following the direction of "Rooted in Shanghai, facing the whole country," striving to become an integrated group spanning multiple industries and brands.