Bianlifeng

Beijing Bianlifeng Commercial Co., Ltd. is an innovative and entrepreneurial enterprise guided by technological innovation, centered on safety and health, and aimed at convenience and efficiency for the people. The company operates under the brand name "Bianlifeng" and completed its registration application in Beijing in December 2016 with a registered capital of 100 million RMB. Through internet high-tech and a comprehensive supply chain, the company primarily operates 24-hour "Bianlifeng" convenience stores, creating a new "Internet+" model of community convenience services. The physical convenience stores will comprehensively integrate functions such as daily necessities retail, three-meal home delivery, and handling of various convenience matters, ushering in a different consumer experience and smart community living circle in the "new retail era."
Bianlifeng's Corporate Vision
Since its inception, the company has embraced the entrepreneurial spirit of "little happiness by your side," striving to provide customers with warm and friendly service, fresh, healthy, high-quality, and safe products, and integrated online-offline convenience. At the same time, we aim to improve consumers' quality of life and are committed to becoming a brand truly loved by customers.
Bianlifeng's Operational Features
1. Innovative Convenience Service System Based on New Retail
Bianlifeng adheres to the principle of "standardized operations, service innovation, and convenience for the people," aiming to achieve full coverage of convenience service outlets within Beijing and create a "quarter-hour community service circle." In the future, the company's outlets will meet surrounding residents' needs for breakfast and various other life and service needs, and through strict food safety management, gradually guide the integration and upgrade of traditional surrounding industries, solving the pain point of contradiction between urban environment improvement and the low-end, fragmented nature of life services.
2. International First-Class Food Safety Control System
1. Food safety control system meeting international standards
2. Continuously improving food freshness and health cleanliness
3. Efficient Operation System with Intelligent Data Analysis
1. Big data intelligence analysis system for digital management of food freshness
2. Online-offline integration to expand service radius and convenience
3. Efficient logistics system
4. Using technology to completely transform traditional service models