Changba

Changba Music Group was founded in 2011 by Mr. Chen Hua, a renowned serial entrepreneur. Before founding Changba, Chen Hua led the development of Tianwang Maze at Peking University, which became one of China's top campus file-sharing platforms at the time. In 2006, he founded Kuxun, China's earliest and most influential online travel search engine, which was later sold to Expedia, the world's leading online travel company. In 2011, Chen Hua founded Changba.

From industry pioneer to Changba Music Group
Changba App was launched on May 31, 2012, reaching the top of the App Store in five days, pioneering the mobile karaoke industry and becoming China's earliest mobile KTV app. In 2014, Changba expanded into a music group, with business covering mobile KTV, smart music hardware, internet-connected KTV chains, connected mini KTV, in-car and TV large-screen KTV, as well as music label operations. Changba Music Group has received billions in investment from well-known investors including Hunan TV, CITIC Industry Fund, BlueRun, Sequoia, Temasek, and others.

Come to Changba, sing well, make friends, and fulfill your music dreams!
Changba not only provides karaoke lovers with KTV services anytime, anywhere, but also strives to build a platform for music enthusiasts to realize their musical dreams. Through KTV charts and recommendation algorithms covering over 300 cities, it offers a stage for outstanding music lovers to showcase their works, make friends, and gain fame. It is an ever-lasting online music audition platform; the renowned singer Mao Buyi originally rose to fame on Changba. Meanwhile, Changba App is also a beloved music karaoke platform among celebrities, with active artists such as Deng Lun, Wang Kai, Zhang Han, He Jiong, Han Hong, Luo Yunxi, and Feng Timo.

China's top KTV O2O company, offering an all-round interactive karaoke experience
In addition to its leading online karaoke business, Changba Group's affiliated company Changba Maisong focuses on offline music gatherings, with 500 offline KTV outlets and maintaining rapid growth, having received hundreds of millions in investment from Meihua Angel and Qianhai Wutong Capital. Midha Changba targets young people's fragmented offline time for karaoke, pioneering the mini KTV product form and becoming a leading developer and operator of mini KTVs in China, with 20,000 units distributed nationwide, receiving hundreds of millions in financing from CITIC Capital and Detong Capital. Leveraging its online user interaction experience and offline product and operation capabilities, Changba Group offers music lovers a comprehensive karaoke experience.

Acoustic technology advantages
Relying on its proprietary AI laboratory, Changba has been the first to launch and continuously improve music black technologies such as video duets, intelligent mixing, and one-touch pitch correction, leading the industry's technological frontier and providing music enthusiasts with top-notch singing and audiovisual experiences.

Smart hardware experience
With its leading product development system and superior acoustic technology, Changba smart hardware has grown into one of China's premier smart hardware enterprises. The C1 mobile microphone not only won the Red Dot top award but also significantly led the entire industry in sales and quality. In 2019, Changba launched its new speaker-microphone, the G2 "Little Egg," which, with its excellent quality and promotion through the popular variety show "Back to Field," became a new best-selling product, leading the entire smart music lifestyle hardware market.

2012.5 Changba App launched, reaching the App Store's top within five days, pioneering the mobile karaoke industry
2014.1 Changba's multi-user online KTV social feature went live
2014.12 Changba's offline KTV chain Maisong opened; it now has 500 offline stores and maintains rapid growth, with investments from Meihua Angel and Qianhai Wutong Capital
2015.6 Changba hardware products went on sale; M1 and C1 microphones won the 2016 Red Dot Award and the Red Dot Best of the Best, with C1 sales exceeding one million units
2016.5 Changba's sub-brand Mars App launched; by March 2018, downloads exceeded 40 million. Activities such as "I Want to Release a Single" and the "Mars Music Festival" created a dual-platform exposure model with Changba App's live-streaming business and diverse offline interactive music live formats
2017.1 Changba invested in offline mini KTV, creating the Midha Changba brand. Currently, 20,000 Midha Changba mini KTV units are distributed across cities nationwide, with investments from CITIC Capital and Detong Capital
2018.4 Changba launched the G1 speaker-microphone, steadily establishing its leading position in the industry, becoming the sales champion in that category on Tmall, JD.com, and other platforms the following year
2019.7 Changba launched its new generation speaker-microphone, the G2 "Little Egg," which, with its excellent quality and promotion through the popular variety show "Back to Field," became a new best-selling product, leading the entire smart music lifestyle hardware market

Changba has now evolved into a music group covering mobile KTV, smart music hardware, internet-connected KTV chains, connected mini KTV, in-car and TV large-screen KTV, and music label operations.