直通家超市成立与2013年8月,致力于发展地域性的社区超市和便利店以及线上销售。结合国外零售行业的先进理念,精细化管理方法以及中国本土销售者的独求,目标未来5到10年之内以高品质的消费体验为核心竞争力,将直通家的O2O模式,线下实体店与线上销售的模式覆盖全山东省。
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