Snow King Agriculture (Chongqing) Co., Ltd.

In 2021, Mixue Bingcheng established a project company in Tongnan, Chongqing—Chongqing Snow King Agriculture Co., Ltd.—and began planning and constructing a deep-processing industrial park, with a planned total investment of 700 million yuan, for the purchase, sorting, and processing of citrus fruits such as lemons and fresh oranges. It is planned to be completed and put into operation in 2023. After completion, it is expected to process more than 100,000 tons of lemons annually, with an output value of about 1 billion yuan. The lemon purchasing business will drive income growth for 20% of farmers and lemon business owners in lemon-producing areas. At the same time, Mixue Bingcheng's origin company is also recruiting young people locally to actively participate in the rural revitalization cause. Under the leadership of the Tongnan District Party Committee and District Government, it plans to build a 100,000-mu high-standard lemon supply base. Through cooperation with Sinochem Group to carry out the construction of digital farms, it is expected to build a 100,000-mu digital high-standard lemon orchard by 2025.