Yadan Holdings

Founded in 2003, Yadan Home Group has always focused on the customization field and aims to create eco-friendly homes. Through the development process from wardrobe customization, whole-house customization, to whole-house ecological customization, it has achieved the complete integration of "customization," "whole-house," and "ecology," actively promoting the integrated development of the home furnishing industry and ecological environmental protection. It is an advocate and leading brand in China's ecological customization industry!
The company has strong strength, with three major production bases in Guangzhou, Guangdong; Xuchang, Henan; and Jingmen, Hubei, covering a total area of 460,000 square meters and employing over 2,000 people. In recent years, Yadan has been improving its industrial chain layout, aiming to build a strong home furnishing industrial group.
In 2015, Yadan invested 800 million yuan in Henan to create a full industrial chain model for furniture manufacturing, integrating a "board production and processing plant," "veneering plant," and "furniture manufacturing plant" into one. It introduced German imported equipment, "Dieffenbacher," and used Industry 4.0 technology to digitize and intelligently manage supply, manufacturing, and sales information in production. After the project goes into operation, it can produce 150,000 square meters of straw boards and 700,000 sets of eco-friendly finished furniture annually, expecting to achieve sales revenue of 1.35 billion yuan, becoming one of the domestic custom home furnishing companies with the largest production capacity and most advanced equipment.
After 14 years of development, Yadan's marketing and service outlets have covered all parts of the country, with over 800 terminal franchise stores. Leveraging big data for precise customer acquisition, it has created a new O2O marketing model. By obtaining potential user information through self-built malls, Tmall flagship stores, WeChat, the internet, and other platforms, and after preliminary communication to confirm measurement, dealers execute orders, creating a closed consumption loop of "online traffic, offline service" to maximize transactions. In the past three years, Yadan's annual sales growth rate has exceeded 50%, and in 2016, it grew rapidly with a growth rate of 78.5%, becoming the biggest dark horse in the custom home furnishing industry.
In the future, Yadan will continue to uphold the corporate philosophy of "creating value for a healthy lifestyle," based on the whole-house ecological custom home furnishing industry, insisting on manufacturing eco-friendly furniture, supporting whole-house living spaces with intelligent craftsmanship, and leveraging its own advantages and internet marketing models to dedicate itself to providing one-stop home services for Chinese families. Ecological Yadan, let us work together! The next 10 years will be even more exciting for Yadan!