万盛泉是以经营自酿纯粮散装酒、瓶装酒及特色滋补酒为主，产销一体化的全国性连锁机构,产品是以传统工艺和现代科技完美结合而成，主要产品有小米酒、红高粱、陈年佳酿、特酿、金花雕、银花雕、金娇子，银娇子，小五粮、高粱原浆、高粱小烧、状元红、女儿红，竹叶青等六大系列八十余个品种，产品具有酒香浓郁，绵甜爽口、不口干、不上头、回味悠长的特点，纯粮酿造，原滋原味，有典型的烧酒风格，适合大众消费；产品分为浓香、清香、窖香、芝麻香型和营养香型等。销售以散装（陶瓷酒坛盛放）、散打为特色；店面追求仿古包装；统一视觉形象；经营模式为区域代理连锁经营，各级销售分级管理，现已形成了以地区代理商为核心的地、县、乡（镇）的叁级网络销售体系，销售网络遍布全国。
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