Mission Hills Group, the leader of China's leisure industry, was the earliest advocate for developing the leisure industry, a brand-new sunrise industry. To date, it has formed a leading golf and diversified leisure industry cluster and remains the holder of the world's largest golf club. At present, the Group has developed six major businesses, including real estate development, golf industry, leisure tourism, and cultural and commercial real estate development and operation. As a global low-carbon ecological scenic area, one of the first batch of national low-carbon demonstration zones, and a National 5A Tourist Attraction, the Shenzhen-Dongguan area of Mission Hills has long been a "fresh oxygen green lung" community in the Pearl River Delta. Relying on the world's largest golf club, Mission Hills Real Estate, with excellent quality, planning, and management, has been built into a leading international villa living community with international classic standards. It has created a living environment perfectly integrated with the natural environment for international and domestic elites who revere golf culture, embodying the perfect combination of residence, business, leisure, and culture. Since the first launch of the Xiaofeng Residence project in 1997, Mission Hills Real Estate has successively launched high-end private residences such as Shenzhen Mission Hills Mansion, Mission Hills Savina, Mission Hills Golf Villa, Emerald Bay, Changdi, Shangdi, Bipeiya, Dongguan Hotel Apartments, Hotel Residences, Yulin Mountain, and Junyue Mountain. In 2009, Mission Hills Group crossed the Qiongzhou Strait and created top-tier property projects such as Haikou Guandi and Guanshu within the resort area, successfully organically combining real estate with sports and leisure activities and high-end lifestyle patterns, creating China's leading international golf private residential communities in Shenzhen, Dongguan, and Haikou. Unlike other developers, Mission Hills has deep affection and profound thinking regarding land operation. Through 21 years of meticulous operation, Mission Hills has always adhered to "build supporting facilities first, then build houses," creating a series of top-tier diversified leisure industry chains, including the world's largest golf clubhouse, the world's best golf academy, an international conference center accommodating 3,000 people, and Asia's largest SPA center. It has pioneered the industry's unique "living land" model, not only ensuring that owners can immediately enjoy the most perfect mature living facilities for business, leisure, and sports, but also becoming an eternal support for the value of Mission Hills' global high-quality assets.
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