Chongqing Jinke Shangzun Real Estate Co., Ltd.

Jinke Group (stock code: 000656) was established in 1998. After more than 20 years of innovative development, it has formed a large enterprise group with coordinated development of four integrated diversified industries: livelihood real estate development, technology industry investment and operation, life services, and cultural tourism and health care. It possesses strong comprehensive competitiveness and is a leading "better life service provider" in the process of urban development. Guided by the national urban agglomeration development strategy, Jinke Group closely focuses on the "three circles and one belt", namely the Beijing-Tianjin-Hebei economic circle, the Yangtze River Delta economic circle, the Pearl River Delta economic circle, and the Yangtze River Economic Belt, for regional strategic layout. Its business covers 23 provinces, municipalities, and autonomous regions across the country, with rapid scale growth and continuous improvement in efficiency. The company's total assets exceed 300 billion yuan, with more than 25,000 employees. In 2019, sales exceeded 180 billion yuan, and the annual operated area exceeded 17 million square meters (ranking in the top ten in the industry, according to CRIC Research Center). Community services managed area exceeds 248 million square meters (ranking in the top ten nationwide). The comprehensive ranking in the real estate industry is 17th, and it has been listed among the "Top 500 Chinese Enterprises", "Top 500 Chinese Private Enterprises", and "Top 10 Chinese Real Estate Brand Values" for many consecutive years. While adhering to livelihood real estate development and life services, the company strongly promotes technology industry investment and operation, and is committed to becoming a leading investment, construction, incubation, and operation platform for technology industrial parks featuring technological innovation, artificial intelligence, the Internet, and big data; actively lays out the cultural tourism and health care industry, closely following the national rural revitalization strategy and cultural and health industry development strategies, and continuously increases investment in tourism, health, wellness, education, and other related industries. The company continuously builds new profit growth points and possesses leading sustainable development capabilities. With the mission of "beautifying your life", the company adheres to the development philosophy of innovation and efficiency, integrity and pragmatism, openness and inclusiveness, and win-win cooperation. It insists on the development approach of professional teams, specialized management, standardized operations, and market-oriented competition, with the "win-win plan" as the main line of the business partner system, continuously innovating and surpassing, striving towards becoming a leading excellent enterprise group.
The company insists on fulfilling social responsibilities, actively participates in targeted poverty alleviation, and vigorously carries out industrial poverty alleviation, employment poverty alleviation, education poverty alleviation, and public welfare poverty alleviation, exploring a new model for private enterprises to participate in targeted poverty alleviation. The Ministry of Civil Affairs awarded Jinke the "China Charity Award", and the All-China Federation of Industry and Commerce and the State Council Leading Group Office of Poverty Alleviation and Development also awarded Jinke the honorary title of "National Advanced Private Enterprise in the 'Ten Thousand Enterprises Helping Ten Thousand Villages' Targeted Poverty Alleviation Action".