[Summary] No price difference
273 Introduction
273 Used Car Trading Network (*, abbreviation: 273), a council member of the China Automobile Dealers Association, and a member unit of the China Chain Store & Franchise Association. Founded in 2003, 273 is one of the earliest professional used car websites in China and a leading used car trading service provider.
With the business positioning of "no price difference" and the supporting "Chekuang Bao" professional used car inspection system, 273 is the pioneer and leader of the used car brokerage model in China.
273 integrates its website, chain stores, and nationwide customer service center (400-600-0273) to build a complete, nationwide "three-network integration" service system, making it a first-class used car trading platform in China.
Development History
273 Used Car Trading Network (*, abbreviation: 273) was founded in 2003, and is one of the earliest professional used car trading websites in China, as well as a leading used car trading service platform.
In September 2003, the 273 website was established, with the name 273 meaning "used car service provider".
In April 2005, offline used car trading was launched, exploring a single-store operation model.
In September 2007, the first direct-operated store was established in Fuzhou, confirming the "no price difference" business model and starting the construction of a direct-operated chain system.
In November 2009, expansion into markets outside Fujian, such as Zhejiang, began.
In October 2014, chain stores covered more than 120 cities in 21 provinces (autonomous regions/municipalities directly under the central government), with over 700 stores nationwide.
Business System
Used Car Brokerage Services
273 pioneered the "no price difference" used car brokerage model, where the transaction price is determined through face-to-face negotiation between the buyer and seller. 273 provides intermediary services and handles procedures such as ownership transfer, charging only a service commission, allowing the price difference to benefit both parties.
Chekuang Bao Inspection System
Chekuang Bao is a brand under 273, holding nationally approved used car appraisal and assessment qualifications and personnel credentials. It is the first institution in China to provide consumers with services for judging used car accidents and assessing vehicle condition, and it also offers mobile door-to-door inspection services.
Operating System
After nearly 10 years of development, 273 has formed an operating system that integrates website, chain stores, and customer service center into a "three-network integration". With the accelerated development of the used car industry, the efficient synergy and virtuous cycle of the "three-network integration" provide strong momentum and support for the rapid development of 273.
273 Website
The 273 website (*) performs daily customer acquisition and vehicle display functions, with daily visits and effective transaction information ranking among the top in the used car industry websites. Each month, more than 100,000 vehicles are entrusted to 273 for sale, and 200,000 to 300,000 customers entrust 273 to purchase cars.
Customer Service Center
273 is equipped with a 400 call center, which serves as an important channel for consumer information consultation and feedback, achieving online-offline linkage, strengthening service quality management, and providing users with a new and professional service experience in used car trading.
273 Chain System
It possesses a leading used car chain system. As of June 28, 2013, it had 495 chain stores covering 104 cities in 21 provinces (autonomous regions/municipalities directly under the central government). From 2012 to 2013, it was successively awarded "China Service Industry Excellent Franchise Brand", "China Franchise Innovation Award", and "China Top 120 Franchise Chains".
Corporate Culture
Vision: To build China's leading and most trusted used car trading platform.
Philosophy: Honesty, integrity, transparency, and openness.
Mission: To make the market healthier and transactions safer.
Values: Openness, inclusiveness, progress, and sharing.
Company Benefits:
1. The company provides social insurance and housing fund (five insurances and one fund);
2. Five-day work week, with national statutory holidays and paid annual leave.
3. The company regularly organizes employee activities such as outdoor development, travel, and dinners.
4. Employees receive birthday gifts and birthday cakes during their birthday month.
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