Yujing Automotive Information Technology Co., Ltd. is a traffic big data computing project incubated by the Shanghai Branch of the Institute of Computing Technology, Chinese Academy of Sciences. Founded in 2011, it is an early-stage big data startup invested in by Da Chen Venture Capital. It has won numerous awards in the entrepreneurial field, including the Most Growth Potential Award at the 2012 Dark Horse Competition, the Top 50 in the Startup Category of the Dark Horse Competition from 2011 to 2012, and the New Rising 30 at CCTV's 2011 Most Investment Value List. We have been invited multiple times as speakers and roundtable guests at Telematics@China, China's most authoritative automotive information service forum. We are a founding member of the Shanghai Location-Based Services Industry Technology Innovation Strategic Alliance.
Recently, we received investment from Jingu Co., Ltd., which will further expand cooperation in the industry chain.
We have pioneered two future cloud computing models: DAAS (Data As A Service) and HAAS (Hardware As A Service). From 2010 to 2014, after nearly four years of exploration, we completed the development of a basic computing platform and the construction of a business model based on traffic big data—a mobile contextual internet ecosystem of "foolproof terminal + smart cloud + APP".
Through free vehicle-mounted hardware terminals, we build a wiki traffic community (UGC on-road voice social self-media) to achieve crowdsourced collection of real-time traffic data, satisfying drivers' on-road social and information needs through complaint sharing and data sharing.
Through free vehicle-mounted hardware terminals, data is automatically collected and uploaded, and after large-scale computing, real-time traffic broadcasts and future traffic forecasts are established! This data is then distributed to other mobile apps, car navigation devices, map providers, and traffic radio stations.
We aim to achieve an installation target of 5% of the vehicle保有量 within 3 years, and 10% within 5 years for real-time data collection via terminal installations, ultimately achieving the goal of serving all vehicles through real-time data distribution!
The free hardware service and data service establish an on-road entry point that leads to post-service connections, enabling profitable revenue and supporting a cycle of compensating forward data providers through a crowdsourcing system. In the near term, driving behavior data of vehicle owners is used for insurance risk assessment, and through a reverse auction system, we secure lower premium discounts for users, earning commission income.
In the medium term, based on the social behavior data of vehicle owners, we establish a precise mobile computing advertising system, Adtalk. The auditory mobile internet we are constructing is redefining traffic broadcasting (the next-generation free intelligent stereo driving image hardware and cloud-recorded multimedia database aims to build Traffic TV, a live interactive traffic video media).
In the long term, we will open our platform to support other logistics applications, carpooling, car sharing, used cars, automotive after-sales services, and automotive e-commerce, establishing broad connections to jointly prosper the on-road ecosystem.
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