American Standard

The history of American Standard dates back to 1875. For over 140 years, American Standard has provided high-quality bathroom solutions to millions of households, striving to achieve pleasing, heartwarming, and safe products, helping people build their dream bathroom spaces, and spreading a healthy, environmentally friendly, elegant, and beautiful lifestyle around the world.

American Standard is affiliated with Lixil Water Technology Group, a global manufacturer of bathroom and home furnishing products, whose brands include American Standard, Grohe, INAX, and Lixil Kitchen. Lixil Group is a pioneer among global manufacturers of bathroom and home furnishing products, committed to helping consumers worldwide cope with daily challenges, enabling people to enjoy a better home no matter where they are.

American Standard bathroom products cover a wide range of categories, including smart toilets, ceramic toilets, smart electronic seats, washbasins, faucets, showers, shower equipment, bathtubs, shower rooms, bathroom cabinets, bathroom accessories, bathroom suites, kitchen sinks, kitchen faucets, and commercial products. American Standard's unique 'black technology' AquaCeramic technology, with four purification levels: Aqua Ceramic, Ceramic Glaze, Double Whirlwind Flush/Dual Vortex Flush, and Rimless design, solves the three major toilet problems of 'antibacterial, anti-fouling, and flushing', creating a fully healthy and clean toileting environment. American Standard has a series of acclaimed products such as the Yile PRO smart toilet, Pulite smart toilet, Xiange toilet, Yishuxi thermostatic shower system, and Yixiangshi elderly care series, providing consumers with high-quality bathroom experiences.

American Standard History

The century-old heritage of American Standard bathroom originated in 1875. The 140-year story of American Standard is a condensed modern and contemporary history, and also a development history of how American Standard has accompanied the changing needs of 'people' and continuously promoted the improvement of bathroom standards.

In 1875, John B. Pierce began operating a tinware store in Ware, Massachusetts, USA. With the business skills accumulated in this store, John B. Pierce co-founded the Standard Manufacturing Company with Francis J. Torrance to produce cast iron flush toilets, washbasins, and bathtubs to develop public sanitation facilities and indoor bathroom business.

In 1929, American Radiator Company merged with The Standard Sanitary Manufacturing Company. In the United States and Europe, about half of the residences used products manufactured by this new company. For the following 18 years, the company was known as American Radiator & Standard Sanitary Corporation. It was not until 1984 that people habitually shortened its name to American-Standard, and the company also began to name itself American-Standard.

In 1985, American Standard established its first factory in China, and it was also one of the earliest international bathroom brands to enter China. To this day, American Standard has set up 6 factories, 11 offices, and 1 R&D center in China, and has established a complete marketing network with nearly 600 dealer stores and design-inspired bathroom showrooms nationwide to meet the diverse needs of consumers.

In 2020, Lixil Group, together with its American Standard, Grohe, and INAX brands, launched the '24-hour Beauty Refresh' service, providing one-stop bathroom renovation in over 60 cities across the country, with professional installation services completed within 24 hours, bringing consumers a fast, professional, and worry-free bathroom upgrade experience.

In 2021, American Standard fully launched its new brand concept 'Smartfit Technology', redefining the relationship between technology and people.

In 2022, American Standard launched its new brand proposition 'LIFE.LOVE.HOME Love Home. Love Life', committed to building ideal and suitable kitchen and bathroom living spaces for every family by focusing on the needs of different people in kitchen and bathroom scenarios.