Changsha Duoyi Trading Co., Ltd. is the Changsha branch of Guangzhou Yidejia Network Technology Co., Ltd. Guangzhou Yidejia Network Technology Co., Ltd. was registered and established in April 2009 with a registered capital of 1 million yuan at the Guangzhou Administration for Industry and Commerce. Yidejia is an e-commerce enterprise integrating research and development, production, design, and sales. It owns two major brands: Yanshimei (a skin moisturizing cosmetics brand) and Yanshanmei (a beauty nutrition food brand).
In May 2011, Yidejia launched its national distribution centers. The first batch of warehousing and distribution centers covered 10 cities including Guangzhou, Haikou, Nanchang, Zhengzhou, Chengdu, Hefei, and Harbin, realizing the 'T+1' fast logistics distribution service for all customers.
With high-quality products, considerate service, and an pioneering proactive online marketing model, in just three years, Yidejia not only won the trust and support of customers but also had more than 600 agents nationwide, successfully achieving a monthly 50% increase in product sales performance.
Yanshimei brand philosophy: Care for your skin, and care more about your life.
Yanshanmei brand philosophy: Nourish your skin; only by understanding internal regulation can you truly understand skincare.
Yidejia Network Technology is a professional personal care group enterprise, and Yanshimei is its cosmetics project. The company is composed of a large number of professional and experienced FMCG operation experts, senior e-commerce operation specialists, and terminal and channel researchers, committed to creating a new FMCG channel model and building a new sales platform as its core strategic development direction. The company has a research institution specializing in the development of natural cosmetics products and technology—the Yidejia Skin Research Center—bringing together an elite team of high-end biological experts, medical scientists, and chemists. Its strong R&D strength continuously generates high-tech products, interprets new-era beauty culture concepts, and leads international beauty trends.
Development Chronicle
April 2009: Guangzhou Yidejia Co., Ltd. was officially registered and established;
April 2009: Officially launched the skin moisturizing cosmetics brand—Yanshimei;
May 2009: Yidejia started online sales development with Yanshimei series products;
August 2010: Yanshimei's first flagship store strongly entered Tmall;
October 2010: The national distributor system began to take shape;
May 2011: Yidejia Mall was officially launched, and 7 major warehousing and distribution centers nationwide were established;
April 2012: Yidejia Mall underwent a comprehensive revamp and service upgrade;
July 2012: The beauty nutrition food brand—Yanshanmei product project was established.
Our headquarters is in Guangzhou. The head company has three projects: software, e-commerce (skincare products), and education. Currently, our company is doing e-commerce. Taobao is a platform created by Ma Yun, and Taobao has many sellers. But these sellers only use the Taobao platform and do not have their own products; they sell other people's products on the Taobao platform as agents. JD.com's delivery is very strong. JD.com is also a shopping platform; it has its own platform and its own delivery, but it also does not have its own products. Our company has its own Yidejia mall, company independently developed products, skincare products, internal regulation health nutrition products, color cosmetics, and next we will also launch clothing—all of these are our company's products. Moreover, our company also has very strong logistics and distribution. With eleven distribution centers nationwide, we truly integrate all advantages such as platform, products, and distribution into one.
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