About the Company

[Summary] One-stop fruit supply solution

I. Company Introduction
Guoranyou is a B2B e-commerce platform for the entire fruit industry chain under Guangzhou Chunjian Network Technology Co., Ltd., focusing on the supply chain of imported fruits and high-end domestic fruits. Founded in Guangzhou in March 2015, it is based in the Pearl River Delta region and covers the whole country. It has received two rounds of financing from Shunwei Capital and Houshi Capital. In January 2019, Guoranyou reached a strategic cooperation with Guangdong Nanfengxing Agricultural Investment Co., Ltd. (hereinafter referred to as Nanfengxing), a domestic importer of fruits. The two parties will leverage their complementary resources to conduct in-depth cooperation in procurement and supply, supply chain integration, warehousing and distribution service resource docking, and product promotion and sales.
Relying on Internet technology to deeply reshape the operational efficiency of the entire fruit industry chain, it improves downstream merchants' procurement decision-making efficiency, logistics distribution efficiency, capital turnover efficiency, and terminal marketing efficiency; for upstream fruit importers or planting bases, it enhances sales efficiency, goods circulation efficiency, and planting decision-making efficiency. It is committed to becoming a leading enterprise in China's fruit industry Internet.
In 2017, the total revenue increased by 185% year-on-year compared with 2016, of which imported fruits accounted for 75%. As of May 2018, the SKU reached 2500 individual SKUs across 36 categories, with distribution covering 126 cities in 25 provinces nationwide. Among them, 9 provinces and municipalities including Hunan, Guangdong, Jiangxi, Guangxi, Fujian, Hubei, Henan, Sichuan, and Chongqing accounted for 97% of total revenue, with over 13,000 partner merchants.
II. Brand Vision
Guoranyou is committed to deeply integrating the fruit industry chain with Internet technology, providing fruit retailers with a "one-stop" fruit supply solution, and building a high-quality fruit supply platform in China.
III. Company Advantages
1. Direct sourcing from origin and high-quality suppliers in Jiangnan Wholesale Market, providing merchants with first-hand high-quality supply.
2. Owning a thousand-square-meter warehousing and logistics distribution center in Jiangnan Wholesale Market, with a self-built logistics team and full cold-chain distribution, delivering fresh products to merchants daily for maximum freshness.
3. Each step from procurement, quality inspection, distribution, and warehousing is strictly controlled by experienced teams, ensuring fruit quality and appearance to the greatest extent.
4. The platform eliminates intermediate links and conducts bulk purchasing, offering high-quality fresh fruits at direct sales prices.
5. The Guoranyou team brings together industry elites from both the Internet and traditional industries, providing merchants with the most professional and dedicated services both online and offline.
IV. Company Achievements
Together with 100 companies such as MissFresh, Kuaikan Comics, Mobike, and Uxin, Guoranyou was selected for the China Innovation Growth Enterprise Top 100 list by Cyzone, becoming a "startup with the most growth potential" for 2017. In March 2018, at the first China "B2B Rising Star" competition co-hosted by the B2B Industry Branch of the China E-Commerce Association and To Bile, Guoranyou won the industry championship with the highest score.
In 2018, the highest monthly GMV reached 50 million.
V. Compensation and Benefits
(1) Purchase of six insurances and employer medical insurance;
(2) Enjoy national statutory holidays, paid annual leave, birthday gifts, and afternoon desserts;
(3) Sound salary adjustment and promotion mechanism, and provide personal training and learning opportunities (internal training, external training);
(4) Monthly birthday parties, team building, department activities, and Spring Festival annual party;
(5) Rest area and free sports equipment.
VI. Company Address
Our company is located behind Jiangnan Market on Zengcha Road, Baiyun District, close to the market for direct resource access.
5th Floor, No. 3 Chaxi South Road, Baiyun District, Guangzhou (near Jiangnan Mingzhu Primary School)
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Guoranyou Financing History (3 rounds)

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  • Amount: 融资金额未公开
  • Investor: 南丰行

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Operating Status: 开业
Registered Capital: 155.9454万(元)
Legal Representative: 金飞
Date Established:
Credit Code: 91440111331438373D
Registered Address: 广州市白云区松洲街槎溪南路3号501房

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