[Summary] HPLY brand created and perfected the concepts of "New Lady" and "Women
The lotus, the flower of the gentleman, is gentle on the outside but strong on the inside, blooming and bearing fruit together. In 2009, HPLY (He Bi Li), which blooms and bears fruit together, was born. The brand adheres to the concept of integrating fashion and life, pursues cutting-edge international trends, and ingeniously uses China's restrained lotus culture to convey the essence of the HPLY (He Bi Li) brand. The perfect combination of trend and elegance endows the thriving HPLY (He Bi Li) with a unique temperament that merges international fashion and Chinese humanism. HPLY (He Bi Li) is a diversified group company integrating clothing, coffee and Western pastries, daily chemical products, household products, and other industries. Its women's clothing series includes modern urban fashion women's clothing brands such as HPLY (He Bi Li), H.GENTEEL (He Gao), and others. Currently, the company operates over 400 self-operated specialty halls and stores nationwide, with more than 4,000 employees and a presence in over 20 provinces. HPLY-CAFé, a trendy concept coffee shop, combines fashion and health, interpreting a new attitude of individual freedom for modern women, serving as a new cross-industry endeavor for the HPLY (He Bi Li) group and a new landmark where fashionable socialites gather in major cities. To focus more on brand marketing and operations, Shanghai Yuping Trading Co., Ltd., a subsidiary of HPLY (He Bi Li), was established to provide more professional, comprehensive, and authoritative support for HPLY's overall brand operations. Yuping Company is an international fashion company with "persisting in innovation" and "people-oriented" as its core spirit, advocating modern management concepts and a humanistic culture of "caring for people, valuing people, and developing people." Committed to spreading HPLY (He Bi Li)'s beautiful life as its goal, it dedicates itself to offering customers fashionable and extraordinary wonderful experiences. Based in Shanghai, the company covers regions such as Jiangsu, Zhejiang, Fujian, Guangdong, Shaanxi, and Sichuan, capturing cutting-edge fashion trends with keen insight. At the same time, its strong terminal team, AD team, training team, and merchandise logistics team are all growing in tandem to adapt to the brand's rapid development. H (Happy), P (Positive), L (Lively), Y (You're so beautiful) — (HPLY) a happy mood, a positive belief, a lively state, you will own the beautiful life of He Bi Li. At HPLY (He Bi Li), we treat every employee as a close partner, striving to create a harmonious and charitable corporate atmosphere; we have a comprehensive career development plan and training system, providing employees with various opportunities for training, learning, and self-improvement; we advocate enjoying work while also enjoying life. Each year, a large number of outstanding employees receive domestic and international travel opportunities and various rewards prepared by the company. Join us — we believe that talent is the company's precious asset, and knowledge is the source of wisdom for talent. We welcome experienced professionals to join, and also hope that outstanding fresh graduates will take the company as a good starting point for their careers. The company will offer competitive remuneration, humanized benefits, and a complete training system, providing opportunities for employees who are insightful, virtuous, talented, and ambitious to realize their self-worth. If you believe in yourself, have faith, passion, the ability to keep learning, the determination to face challenges, and the desire to embrace success, then please join our He Bi Li family and create a 'beautiful' life together! Join us — we believe that talent is the company's precious asset, and knowledge is the source of wisdom for talent. We welcome experienced professionals to join, and also hope that outstanding fresh graduates will take the company as a good starting point for their careers. The company will offer competitive remuneration, humanized benefits, and a complete training system, providing opportunities for employees who are insightful, virtuous, talented, and ambitious to realize their self-worth. If you believe in yourself, have faith, passion, the ability to keep learning, the determination to face challenges, and the desire to embrace success, then please join our He Bi Li family and create a 'beautiful' life together!
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