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About the Company

[Summary] An O2O fresh flower brand

Shanghai Aishang Flowers Co., Ltd. (formerly: Shanghai Mailian E-commerce Co., Ltd.) was established in 2008, and in 2013 received the first round of investment from Zhonglu Capital, a listed company. In 2014, it obtained the second and third rounds of financing led by well-known domestic investment institutions Dachen Capital and Zhejiang Venture Capital. In 2015, it raised RMB 100 million in the fourth round led by Dingfeng Capital. In early 2016, it was listed on the National Equities Exchange and Quotations (NEEQ) (Stock Code: 836638).

Shanghai Aishang Flowers Co., Ltd. includes several subsidiaries and branches: Taizhou Milan E-commerce Company, Suzhou Lishang Flowers Company, Shanghai Beining Software Company, Kunming Flower Base, Lingyuan Flower Base, Shanghai Flower Factory, Beijing and Guangzhou Warehouses, etc. It also owns five major Internet flower brands: Aishang, Ai*, Lizhishang, Nashihuakai, and Aishang'ai. Its sales scale has ranked first in the flower industry for five consecutive years, and it has captured the top three positions among Internet flower brands.

The company's business includes three major segments: O2O, B2C, and B2B. It has integrated more than 12,000 partner and franchise flower shops nationwide, covering more than 600 cities. Upstream, through acquisitions, equity participation, and strategic cooperation, it has integrated over 10,000 mu of domestic flower planting bases and obtained import agency rights for varieties such as Ecuadorian Royal Roses and Dutch Rainbow Roses. The company is currently establishing flower factories and cold storage warehouses in more than 100 major and medium-sized cities across the country to further control the entire flower supply chain.

The company's main brand, "Aishang Flowers," has become the most well-known brand in the industry. In 2013, CCTV-7 conducted a 10-day on-site interview and aired a 30-minute special report. On Valentine's Day 2014, Aishang and the Consulate General of the Netherlands jointly organized an event to import 500,000 tulips for direct delivery, which was covered by CCTV-2. On Valentine's Day 2015, Aishang and Tmall jointly organized a promotion to import 400,000 roses from Kenya, Africa, which was reported by Xinhua News Agency.

The company's headquarters is in Shanghai, with over 200 highly professional personnel. It is currently expanding its branches across the country, offering competitive salaries and a good working environment, and welcomes a large number of high-quality talents to join.

Company office address: Room 506, Floor 5, Building 6, Kangjian Business Plaza, 1226 Zhennan Road, Putuo District, Shanghai
Contact phone: ***********

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Aishang Flowers Financing History (5 rounds)

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Business Registration

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Operating Status: 开业
Registered Capital: 3,069.863万(元)
Legal Representative: 邹小锋
Date Established:
Credit Code: 91310000674780509F
Registered Address: 上海市浦东新区上丰路977号1幢B座330室

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