Yu Zheng Studio

Yu Zheng Studio is a professional comprehensive film and television institution integrating film and TV drama investment, production, distribution, promotion, and artist management. It was formally established in Beijing in 2008 by the golden-screenwriter and producer Yu Zheng. Since its establishment, Yu Zheng Studio has always adhered to the tenet and ultimate goal of "creating premium Chinese hits," and has successively produced and distributed numerous outstanding film and television works such as TV dramas "A Virtuous Wife and Good Mother," "Locking Autumn in Qing," "The Servant of Concubine," "Palace: Lock Heart Jade," "Beauty's Rival in Palace," "Qing Cheng Xue," "The King's Woman," and "Palace II: Lock Pearl Curtain."

In the fiercely competitive TV drama industry, it pioneered the brand-new model of court idol dramas, leading the market development direction of costume dramas. With the continuous growth of the company's scale, Yu Zheng Studio has also combined film and television with books, comics, and peripheral products, breaking the single-sales model of TV dramas and achieving a brand-new development of integrated marketing.