Lezhu

Changsha Zhuoyuan Culture Communication Co., Ltd. is the predecessor of Lezhu Network Service Co., Ltd. Founded in January 2009, it is a team mainly composed of post-80s and post-90s generations, pursuing innovation and professionalism.
From 2009 to 2013, over five years, the company created a community resource integration business model featuring the "Owner's Manual" across the country, that is, providing free customized "Owner's Manual" services for property management, integrating brand resources related to the new home furnishing industry, and serving nearly 2 million homeowners in 1,496 communities across more than 80 cities nationwide. Founder Mr. Cao received many honors such as China Entrepreneurship Star and Changsha Entrepreneurship Rising Star. CCTV-13 News Channel's "Face to Face" program and CCTV-7's "Fortune Classic" program both aired nearly half-hour special reports on the company's entrepreneurial journey, which were reprinted by major mainstream media and had a great impact among young entrepreneurs across the country.

In May 2014, the company launched the Lezhu Smart Community project, which is a national third-party smart community platform and also a local smart community project in Hunan. Based on extensive cooperation with property management, the company quickly confirmed cooperation with more than 500 communities and neighborhoods in Changsha. In terms of business, the company has reached business cooperation with large commercial groups and enterprises such as Suning.com, Tongcheng Electric, Youa Group, and Tuniu.com, and has rapidly connected and cooperated with numerous supermarkets and living-supporting merchants around the communities. It has launched cooperative operation pilots in 10 cities nationwide including Changchun, Kunming, Dalian, and Xinxiang, and will gradually start cooperative operations in 158 designated cities.

On December 16, 2015, the company, together with multiple parties including Changsha Housing and Urban-Rural Development Commission, Changsha Economic and Information Commission, China UnionPay Hunan Branch, and Bank of China Hunan Branch, jointly held the launch ceremony of the "Internet Plus Community" project at Changsha People's Hall. At the meeting, Lezhu Smart Community industry experience was shared, and Changsha Housing and Urban-Rural Development Commission issued guidance on the construction of "Smart Communities". On December 18, the company won the "Benchmark Enterprise in the Smart Community Field" award at the 2015 China Software Conference.

With the rise of Internet Plus, community platforms that connect the "last mile" service have become the focus of layout and competition among financial giants. The Lezhu Smart Community platform will work with Bank of China to jointly build a business ecosystem centered on community resident services.