Nanchang Branch of Qingdao Hisense Electric Appliance Marketing Co., Ltd.

Introduction to Hisense Group
Hisense Group was founded in 1969. It owns two listed companies, Hisense Electric (600060) and Hisense Home Appliances (000921), listed in Shanghai, Shenzhen, and Hong Kong, and holds multiple trademarks including Hisense, Toshiba TV, Gorenje, Kelon, and Ronshen. In 2018, the Group achieved sales revenue of RMB 126.635 billion, a year-on-year increase of 14.02%, total profit of RMB 6.891 billion, paid taxes of RMB 8.708 billion, total profits and taxes of RMB 15.599 billion, and overseas revenue of RMB 37.838 billion, a year-on-year increase of 29.9%.

Hisense Group is headquartered in Qingdao, China, and is a wholly state-owned enterprise. Over the past 50 years, Hisense has always adhered to its core values of "honesty, integrity, pragmatism, and aspiration" and its development strategy of "technology-driven enterprise, steady operation." Its business covers multiple fields including multimedia, home appliances, IT intelligent information systems, and modern services. In the B2C industry centered on color TVs, Hisense has always been at the forefront of the global industry; in the new growth driver B2B industries such as smart transportation, precision medicine, and optical modules, Hisense's profit contribution has already accounted for "half of the total." The home appliance segment and the technology segment complement each other, and Hisense is making a magnificent transformation from a traditional "home appliance company" to a "high-tech company."

In the fields of image processing and display technology, Hisense has deep accumulation and has formed three major technology routes: ULED, OLED, and laser TV. In 2018, Hisense TV's full-channel sales revenue and sales volume market share both ranked first in the Chinese market, especially in the flat-panel TV market above 65 inches, where Hisense has surpassed Sony and Samsung to become China's top TV brand. In 2018, Hisense laser TV's market sales volume share in products of 80 inches and above reached 53.76%. In January 2019, Hisense Internet TV's cumulative global activated users reached 40.37 million, including 32.25 million domestic users and 8.12 million overseas users, with daily active users exceeding 14.5 million, an increase of 31.8%, effectively extending the user operation of traditional manufacturing. Hisense's refrigeration products rank second in the domestic market share, air conditioning products rank fifth, and the optical module industry ranks sixth in global market share and first in China, among which access network optical module products have ranked first globally for seven consecutive years, with a domestic market share of over 50%. In the emerging field of intelligent transportation, Hisense has ranked first in China in the urban intelligent transportation market share for nine consecutive years. Its products and solutions have been applied in more than 100 cities nationwide. From 2015 to 2018, it ranked first in the number of winning bids for urban intelligent transportation projects worth tens of millions of yuan for four consecutive years, and is the enterprise with the most intellectual property rights in the domestic intelligent transportation field.

In the "China National Image Global Survey Report" released by the China Foreign Languages Publishing Administration, Hisense has been among the top ten most familiar Chinese brands to overseas people for four consecutive years. Its products are exported to more than 130 countries and regions, and it has continuously sponsored world-class sports events such as the 2016 European Cup, the 2018 World Cup, and the 2020 European Cup. Hisense Group is one of the first batch of innovative enterprises in China and the only enterprise in the country to have won the "National Quality Award" twice. Hisense Group has more than 80,000 employees worldwide, owns 14 industrial parks and production bases in Qingdao, Shunde, Huzhou, the Czech Republic, South Africa, Mexico, etc., has 12 R&D centers in Qingdao, Shanghai, Shenzhen, the United States, Europe, Israel, Japan, etc., and has 6,578 R&D personnel, including 2,989 master's degree holders and 101 doctoral degree holders, initially establishing a globally collaborative R&D system.