Shanghai EFE Eyewear Joint-stock Co., Ltd. was established in 2008, with its headquarters located in Shanghai, China's fashion capital. The headquarters houses the largest independent operation center in the domestic eyewear industry, covering an area of 17,000 square meters. As the EFE China operation center, Shanghai EFE Eyewear Joint-stock Co., Ltd. boasts an international design and research team and production supply chain, as well as complete systematic management teams for brand operations, marketing, and product design and development. Since 2017, the company has officially launched its development in the Chinese market, adopting the Dutch light fashion lifestyle aesthetic as its brand concept, adhering to the brand philosophy of 'See a Better Self,' and blending Western European classic with Northern European minimalist design styles. It opened the first flagship store of the Dutch EFE fashion eyewear brand in Shanghai. In 2018, the development process of the Dutch EFE eyewear brand will further accelerate, bringing the Dutch EFE light fashion eyewear brand to every city in China, offering the Chinese market a distinctive Dutch European-style eyewear brand.
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