Changzheng Investment (Guangzhou) Co., Ltd.

Changzheng Industrial (Guangzhou) Co., Ltd. was established in 2011, dedicated to the integration of the maternal and infant industry supply chain. It is a large group integrating product research and development, production, brand operation, sales, maternal and infant real estate, and logistics supply chain. Over the years, the group has invested heavily in attracting top management talents in the maternal and infant industry and built a first-class team. It now has three R&D centers for electrical appliances, paper products, and washing and care products, three logistics centers in South China, Central China, and East China, and branch offices in Shanghai, Jiangsu, and other places, with nearly a thousand official employees. Currently, through the Internet plus new retail model, it is growing into a leader in China's Internet maternal and infant industry.
Since its establishment, the company has been committed to bringing natural, safe, and efficient washing and care, skin care, daily products, utensils, and lifestyle-related products to the national maternal and infant industry. Its main brands include "Zichu" and "New Inbe", and its main sales channels include more than ten platforms such as Tmall, Vipshop, JD.com, Babytree, Beibei.com, Suning, and Mia. It has dozens of online stores, with sales growing several times annually, making it one of the fastest-growing companies in the maternal and infant/cosmetics e-commerce field. Its self-owned brand "Zichu" ranks NO.1 in sales of maternal and infant skin care products on some e-commerce platforms, with sales reaching billions, becoming a well-reputed brand among fashionable mothers.
In response to the demands of numerous offline consumption channels and consumers, the company began preparing to establish an offline sales operation center in the second half of 2016, planning to set up seven major regions, 30 provincial regions, and a team of more than 300 people nationwide. Combining the company's leading online full-channel maternal and infant product sales philosophy, the offline operation center will develop towards multi-brand, full-category, and omnichannel directions. In brand design, it cooperates with top French design companies (which have designed for brands such as Chando, Herborist, Marubi, and Goodbaby) and top Korean design companies (which have designed for first-line brands such as Innisfree and Nature Republic). In production and logistics distribution, the company owns seven national production and logistics parks, which are fully prepared. In the first half of 2017, according to product strategy development needs, the company also established the maternity wear brand "Shimeiyin" and the utensil brand "Misidingding", further broadening maternal and infant consumer needs and continuously improving product line breadth. It is believed that in the near future, all brands of Changzheng Company will become well-reputed "stars" among fashionable mothers.

Development History
October 2011: Guangzhou Changzheng Trading Co., Ltd. was established
2012: The brand "Zichu" was born, becoming a sub-brand under Changzheng Group specializing in maternal and infant care products
2013: Entered the Tmall platform, vigorously expanding multi-platform online sales
2014: Was invited to be among the first batch to enter Tmall's Maternal and Infant Brand Pavilion, rising to the top three in Tmall's pregnancy skin care category
July 2014: Partnered with "Liu Tao" as a beautiful spokesperson, fully upgrading brand image
April 2014: Determined to implement a six-department functional system including marketing, operations, R&D, customer service, micro-commerce, and warehousing logistics
2015: Sales exceeded ten million
2016: Sales upgraded to a hundred-million-level brand
September 2016: Central China branch was established in Wuhan, Hubei
November 2016: East China branch was established in Wuxi, Jiangsu
Second half of 2016: Offline operation center was established in response to demand
April 2017: Expanded product breadth by establishing the maternity wear brand "Shimeiyin"
May 2017: Integrated logistics resources and established the group's "Dispatch Center"
June 2017: New Inbe (Guangzhou) Maternal and Infant Products Co., Ltd. was established
July 2017: Group commodity center was established
2017: Online sales exceeded one billion, ranking NO.1 in the maternal and infant products category, opening a new glorious chapter
2017: Company was renamed to Changzheng Industrial (Guangzhou) Co., Ltd.
2017: Set a record of exceeding 100 million in sales within one hour on Double Eleven
2018: Sales again ranked NO.1 in the maternal and infant products category

Awards
2015 Babytree: Most Loved by Users Brand
2016 Mia: Style Ceremony Quality Maternity Products
2016 Parenting.com: Annual Popular Nursing Products
2016 Tmall: Pregnancy Industry "Cornerstone Award"
2016 Beibei.com: Most Loved Beauty Brand by Chinese Mothers
2017 JD.com: Won the Zichu Maternal and Infant Most Potential Merchant Award
2017 Parenting.com: Annual Popular Washing and Care Products (Postpartum Sanitary Napkins)
2017 Parenting.com: Annual Popular Clothing Products (Disposable Sanitary Underwear)
2017 Parenting.com: Annual Popular Nursing Products (Breast Pads)
2017 Beibei.com: Most Loved Maternal and Infant Products Brand by Chinese Mothers
2018: Breast pump won the German Red Dot Design Award
March 2018 Tmall: "FY2018 Most Loved by Mothers" Award
April 2018: Zichu & Alibaba reached a strategic cooperation for brand evolution and upgrade in the maternal and infant 3.0 era

Benefits and Treatment
1. Competitive market-based compensation system and related incentive mechanisms;
2. Flexible working system of 7.5 hours per day, with alternating weekends;
3. Social insurance and housing fund for employees;
4. Employees enjoy national statutory holidays and paid annual leave;
5. Year-end bonuses distributed to employees;
6. Seniority bonuses distributed, increasing with years of service;
7. Holiday gifts: According to Chinese holiday customs, the company distributes holiday gifts to employees on major festivals.
8. Birthday gifts: The company gives birthday gifts to employees whose birthdays fall in the current month each month.
9. Employee activities: The 18th of each month is Employee Day, on which the company prepares gifts or celebration activities for employees; the company regularly organizes various outdoor development and travel activities.
10. Employee internal purchase price: The company offers employees discounts of 20%-50% off to purchase the company's brand products.

Some Stores:
Zichu Tmall Store: **********************/
Changzheng Official Website: ************************/
Shimeiyin Official Website: ***************************/