Youpin Yijie

The company was founded in May 2011, focusing on the e-commerce apparel sector, and has established an e-commerce apparel incubation industry chain integrating raw and auxiliary materials supply, product research and development, manufacturing, sales operations, and warehousing and distribution.
Pinchuang E-commerce is based in the apparel e-commerce industry and continuously optimizes the full-process incubation industry chain. Sales have maintained steady growth on various e-commerce platforms such as Tmall Taobao, Pinduoduo, Douyin, JD.com, Dewu, and Vipshop.
With the mission of "achieving teams with dreams and jointly building an e-commerce apparel ecosystem," Pinchuang E-commerce vigorously promotes talent team building. It has also launched the 1235 Talent Plan and initiated a partner strategic development mechanism to push the company to a new level.
Pinchuang E-commerce adheres to the business policy of "insisting on long-term value orientation and pursuing high-quality development," and actively advances its platform strategy.
In the future, Pinchuang E-commerce will take "clothing suitable for people, reshaping basic styles, and becoming the wardrobe of China's new youth" as its mission, adhere to the product philosophy of "comfortable, versatile, high-quality, and affordable," remain dedicated with craftsmanship, move forward together, create more value for society, customers, and employees, and contribute to achieving high-quality development in the apparel e-commerce industry.