Shangkun Group

I. Company Background
Shanghai Shangkun Industrial Co., Ltd. is a joint venture under Shenzhen Yingxin Investment Group. Shenzhen Yingxin Investment Co., Ltd. is an investment holding company established in 2003 and a founding vice-chairman unit of the Shenzhen General Chamber of Commerce, with total assets exceeding RMB 10 billion. Its main businesses are equity investment and asset management. Over the past nine years, its stock investment portfolio achieved a compound annual return of 77%, significantly outperforming the index return over the same period. The team focuses on value investing and has full-market investment experience in equity, stock, and fixed-income fields, and has won honors such as "2013 China Top Ten Private Equity Funds."
II. Company Business
Shangkun Industrial has two subsidiaries engaged in the development and operation of two major segments. Suzhou Shangkun Real Estate Co., Ltd. specializes in residential and commercial real estate development, while Shanghai Shangkun Culture Technology Co., Ltd. specializes in the development and operation of creative cultural industry parks. Through practice and exploration over five years since its founding, Shangkun Industrial has strategically established a presence in the Shanghai market and successively developed well-known real estate projects such as Peninsula 1919 Creative Industry Park, Shangkun Park World, Shangkun Lecheng, and Shangkun Hongshuwan, which have been recognized and sought after by the market. It is now entering a period of rapid development, relying on strong capital operation capabilities, based in Shanghai and radiating across the Yangtze River Delta, highly integrating resources, expanding value land, improving asset turnover, and conducting project development accurately and efficiently.
Shangkun Industrial focuses on two major business segments. The first is real estate development, adopting a sustainable development model and emphasizing the application of green ecology and technological intelligence. The second is the creative cultural industry park segment, focusing on the blue ocean market sub-sectors of "white-collar apartments" and "industrial offices." White-collar apartments represent a new O2O model of property leasing and a new growth area for the entire O2O industry. Through entrusted operation of white-collar apartments, it provides overall asset management solutions, offers consumers a brand-new rental living experience, and addresses the growing rigid demand for rental housing among urban white-collar workers, with enormous investment value. Industrial offices have considerable forecastable growth space; the main model is to build an open platform ecosystem with industry promotion and services at its core, with broad development prospects. "White-collar apartments" and "industrial offices" will become new growth points for the company.
Shangkun has created a unique "Full Life Cycle Development System," covering home purchase, rental living, entrepreneurial incubation, community life services, and elderly care services. It cultivates "Mr Right" customers along two lines: first, for home buyers in the real estate development segment, providing green ecological and technologically intelligent housing along with community life service facilities; second, for clients in the creative industry segment, providing move-in and entrusted operation services of white-collar apartments for post-90s and post-00s university graduates in first- and second-tier cities; providing industrial offices and entrepreneurial services for small and medium-sized startup enterprises; and providing professional elderly care services for the current aging society. This is the "Full Life Cycle Development System," an industry first.