Nanchang Shufangzhai Culture Communication Co., Ltd.

Beijing Shufangzhai Economy and Trade Co., Ltd. was developed over many years on the basis of the time-honored Shufangzhai old Beijing cloth shoes, inheriting the original traditional shoemaking craftsmanship of cloth shoes. It has developed three major brands: Shufangzhai, Fengyaxuan, and Baisuitang.
Beijing Shufangzhai Economy and Trade Co., Ltd. is a professional company focused on the development of China's cloth shoe industry, producing and selling "Shufangzhai" and other series of cloth shoes, with the business goal and purpose of "inheriting integrity, promoting the Chinese national shoe culture, and building China's cloth shoes*." Shufangzhai Company is headquartered in Beijing and Nanchang. With two major headquarters in China, it has departments including the General Manager's Office, Finance Department, Human Resources and Administration Department, Procurement Department, Planning Department, Direct Sales Department, Nanchang Operations Department, Logistics Department, Hangzhou Branch, and Xi'an Branch.
Brand history:
1420 Germination
Late Qing Dynasty Store opened
*** Period Store suspended business
Early Reform Period Store reopened in Beijing
1990 Store developed slowly
1995 With reform and opening up, the store gradually entered mature development
2000 Annual sales of the store exceeded 80,000
December 2005 Olympic champion Tang Gonghong wore Shufangzhai cloth shoes
January 2006 Jiangxi Nanchang was formally established as the southern headquarters of Beijing Shufangzhai Economy and Trade Co., Ltd.
February 2006 Systematic office work was launched
March 2006 Honored with the title of China Consumer (User) Satisfaction Brand
August 2006 Officially and comprehensively launched the Shufangzhai brand franchise operation plan
December 2006 Jiangxi Province exceeded 10 specialty stores, one step closer to success
January 2007 Shenzhen Branch (Shenzhen Agent) was established
May 2007 Nationwide exceeded 100 specialty stores
2007-2014 Honored as a nationally trusted consumer (user) brand* for 5 consecutive years
December 2007 Two modern warehousing centers of several thousand square meters were put into use
August 2008 Autumn ordering conference was grandly held
November 2008 The first franchisee seminar was grandly held
April 2009 The first directly operated store opened
June 2009 Comprehensive upgrade of brand image; third-generation specialty store image launched
July 2009 Franchisees and company employees traveled to Sanzhualun
December 2009 Nationwide exceeded 500 specialty stores
January 2010 Spring ordering conference was grandly held
May 2010 Xinjiang Branch (Xinjiang General Agent) was officially established
August 2010 Customer terminal service systematic office work was officially launched (systematic office upgrade).
December 2010 Nationwide exceeded 800 specialty stores
January 2011 Spring product seminar and commendation conference was a complete success
July 2011 Hangzhou Branch was officially established
September 2011 Autumn ordering conference was a complete success
December 2011 Nationwide specialty stores exceeded 200.
August 2012 Winter new product launch conference and development event for all franchisees and employees was a complete success
November 2012 The Municipal Youth League Committee visited the Southern Headquarters to guide work
January 2013 The first new product ordering conference of Hangzhou Branch
May 2013 Shufangzhai restructured its marketing system, and service quality was upgraded again
September 2014 Nationwide exceeded 350 specialty stores
October 2014 The Baisuitang brand under Shufangzhai Company was officially established
January 2015 Nationwide exceeded 400 specialty stores
May 2015 Shufangzhai, with vigorous momentum and unremitting pursuit, strives to create a world where there are cloth shoes, there is Shufangzhai
January 2017 Nationwide exceeded 450 specialty stores
May 2017 Shufangzhai was honored with the title of China Famous Excellent Brand
October 2017 Shufangzhai set sail again