Guai Bao Pet

Guai Bao Pet Food Group Co., Ltd. (hereinafter referred to as the "Company") was founded in 2006, primarily engaged in the research and development, production, and sales of pet food. Main products include pet dog and cat main food series, snack series, and health supplement series. The Company respects the natural instincts of dogs and cats, focuses on studying their innate nutritional needs, and provides full-life-cycle nutritional solutions that conform to their nature, enhancing pet life quality, promoting pet welfare and humane care. With the professionalism and enthusiasm of every Guai Bao employee, we safeguard the happy interaction and warm companionship between humans and pets, building a harmonious human-pet relationship. On August 16, 2023, Guai Bao Pet (301498) was officially listed on the ChiNext board of the Shenzhen Stock Exchange.

At the inception of the Company, it engaged in OEM processing of pet food for overseas markets. After years of accumulation, products are sold to over 30 countries and regions including Europe, America, Japan, and South Korea. Major customers include global large retailers and well-known pet brand operators such as Walmart and Spectrum Brands. The Company is a leading enterprise in the *export pet food quality and safety demonstration zone, adhering to a global perspective, international culture, and concepts, integrating premium global resources, and continuously enhancing the sustained leadership in supply chain, technology research and development, talent, and market, ensuring the provision of the most advanced and high-quality products and services. With the goal of being the leader and industry benchmark, we continuously enhance the international competitiveness of the enterprise, and through stable product quality and innovation advantages, have won long-term trusted cooperation relationships with overseas customers.

Leveraging advantages in product development, production processes, and quality control accumulated through years of serving international clients, the Company founded its own brand "Myfoodie" in 2013. Myfoodie closely aligns with changes and upgrades in user needs, going beyond standard nutritional formula concepts, respecting pet welfare and natural habits, and has successively launched multiple innovative product series such as beef double-mix grain and BARF natural grain, aiming to establish a benchmark position in the domestic pet food industry.

The Company possesses two advanced production bases, one domestic and one in Thailand, equipped with automated and intelligent production lines, intelligent warehousing facilities, logistics e-commerce centers, and irradiation centers. A comprehensive raw material supply chain management and quality control system has been established to ensure product safety, quality, and full traceability. To further ensure food safety, the Company has implemented the HACCP food safety control system and obtained certifications from international food safety management systems such as FSSC22000 and BRCGS, and has also passed registrations and certifications from the U.S. Food and Drug Administration (FDA), the Canadian Food Inspection Agency (CFIA), and the Japanese Ministry of Agriculture, Forestry and Fisheries.

The Company's testing center has obtained the CNAS laboratory accreditation certificate, possessing capability for comprehensive testing, including physicochemical analysis, microbiological testing, antibiotic residue analysis, pesticide residue testing, and heavy metal content determination, ensuring all products meet high-standard international quality requirements.

The Company always adheres to the core philosophy of prioritizing quality and innovation-driven development, meeting the real needs of pets and optimizing customer experience. We are committed to developing innovative products that meet market demands, and have earned numerous honors through outstanding performance, including "Provincial Enterprise Technology Center", "Provincial Key Leading Enterprise for Agricultural Industrialization", "Shandong Province Quality Benchmark Enterprise", "Shandong Province Agricultural Product Export Demonstration Enterprise", and "Shandong Province Green Nutrition Pet Food Engineering Laboratory".

In 2021, flagship brand "Myfoodie" topped the MAT2021 Tmall dog and cat food sales ranking and was rated as the most favored pet food brand by Generation Z. In 2022, Myfoodie won the "China Consumer Annual Best Innovative Brand" and 36Kr's "FUTURE 2022 Consumer New Power" award. Additionally, the science education documentary "My Cat from Hell", exclusively sponsored by Myfoodie, won the highest honor in international documentary field—the Telly Award (Television Documentary/Reality category). In 2023, Myfoodie went a step further to become the first brand in the pet industry to obtain AAA-level well-known trademark certification, not only demonstrating brand strength and influence but also reflecting the Company's determination in relentless pursuit of high quality and innovation.