Muyun Culture

Chongqing Muyun Culture Communication Co., Ltd. (abbreviated as "Muyun Culture"), founded in 2018, is a new-type media company integrating content production, content marketing, content e-commerce, and internet celebrity incubation. Currently, the company focuses on agriculture, rural areas and farmers, tourism, food, jade and emerald, and fashion sectors. It has become a content strategic partner of Douyin, Toutiao, Baijiahao, Alibaba, etc., and also a core MCN agency across all platforms including iQiyi, Youku, NetEase, etc. At present, the company has formed a complete ecological chain of self-media content production, distribution, and monetization, and possesses excellent full-chain IP building capabilities. The company has trained thousands of internet celebrities, with over 100 self-owned signed influencer accounts, including more than 10 accounts with over a million followers. In the company's main sectors of agriculture, rural areas and farmers, tourism, food, and fashion, Muyun Culture has become a blue-chip enterprise in these fields. In June 2020, Muyun Culture's market valuation exceeded 100 million, and it received strategic investment from Baidu.