Daojia was founded in 2014, with family services as its application scenario. Focusing on in-depth development across both the supply and demand sides of services, it has gradually established its current three major business systems.
With family services as its application scenario and focusing on in-depth development across both the supply and demand sides of services, Daojia has gradually established its current three major business systems: providing users with family services such as nannies, cleaning, and maternity matrons through platform workers; empowering workers mainly through skills upgrade training; and the Daojia transaction collaboration network that empowers industry participants, aiming to build digital, online, standardized, and scaled infrastructure centered on blue-collar empowerment.
After 7 years of development, Daojia has built clear competitive advantages and relatively high industry entry barriers. In the future, it is committed to building an open, prosperous, and win-win family service transaction collaboration network to maximize the interests of all industry participants.
As of the end of 2020, Daojia had accumulated more than 16 million registered users, served more than 4 million users in total, and had more than 1.4 million registered and certified workers.
Data source: Euromonitor Information Consulting (Shanghai) Co., Ltd., based on 2019 platform family service GMV. The survey was completed from August to September 2020.
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