Wangdai Zhijia is the first, largest, and most authoritative portal website for the online lending industry in China, providing comprehensive industry news and an open community for industry exchange. It is committed to promoting the healthy and sustainable development of China's online lending industry, building the most influential information portal in the online lending sector, serving as an investment advisor for investors, and safeguarding their journey in online lending. Wangdai Zhijia was launched in October 2011 and is affiliated with Shanghai Yingcan Investment Management Consulting Co., Ltd. Its daily page views have exceeded 100,000. The company is headquartered in Shanghai and has branches in Shenzhen, Beijing, and Dalian.
The P2P online lending industry is a young and sunrise industry. Since its introduction to China in 2007, it has developed rapidly in recent years. Against this background, Wangdai Zhijia emerged to provide an equal, open, and transparent communication platform for online lending participants. The launch of the Wangdai Zhijia website attracted significant attention in the online lending industry and social media. It has grown into the largest and most authoritative third-party information platform in the online lending industry and has provided consulting references for the Shanghai municipal government's industry research.
As an online lending portal, Wangdai Zhijia itself does not engage in lending business.
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