Jinko Group

Founded in 2014 and rooted in China, Jinko Group focuses on consumption upgrading, deeply cultivating the fields of healthcare, food, housing, transportation, and entertainment. It integrates global advanced technology and high-quality product resources, breaking down barriers between industry and capital. With Jinko Rural Cloud as the rural data core, it forms an industrial chain matrix centered on agricultural-tourism characteristic towns, promoting the prosperous development of rural industries, supporting the implementation of the rural revitalization strategy, and building a century-old national enterprise for enduring success. Jinko firmly adheres to the precise positioning of "rural industry operator," always upholding the core spirit of "practitioner of social enterprises, promoter of industrial upgrading, and innovator of finance," constructing a "triangular" business model with "characteristic town industrial space as the carrier, industrial investment banking/financial services for empowerment, and Jinko Cloud big data for precise services," and implementing a capital operation strategy of "industrial investment banking + capital investment banking," pioneering a development concept of "prospering agriculture through industry, driving industry with agriculture, integrating industry and finance, and revitalizing rural areas." With the vision of an investment bank, the posture of a ferryman, and the model of a partner, Jinko guides quality projects, resources, capital, and talent to flow into the Jinko industrial belt, promotes industrial chain integration, achieves optimal resource allocation, and engages in deep dialogue between capital and industry through market linkage, reshaping industrial value through alliance with capital. Leveraging the advantages of the agricultural, rural, and farmer big data industrial chain, Jinko scientifically conducts vertical mergers and acquisitions along the industrial chain in the practice of the "industry + capital + investment banking + market" operation model, reasonably promotes horizontal integration of the industrial value chain, and creates an agricultural-tourism characteristic town ecosystem of "industry-finance integration, dual-wheel drive, and service to society," forging a path of rural revitalization based on the capital market, characterized by integrated industrial development, and driven by the rural data core. In the future, Jinko will continue to be guided by investment banking, focus on market value management, and leverage "investment banking thinking + industrial thinking" to integrate diversified industrial chains through big data empowerment, revitalize industrial capital through financial services, and increase market value through listed company investment and financing platforms, creating one happy industrial ecosystem after another.