Liangbin Home (Chongqing) Co., Ltd.

Liangbin Home was established on April 18, 2002. It is a nationwide large home furnishing sales chain enterprise, with marketing centers in 21 provincial capital cities and 24 prefecture-level cities across China. Its headquarters is located in Bashan International Building, Jiulongpo District, Chongqing, with more than 3,000 employees. It mainly deals in large home decoration and renovation materials such as ceramic tiles, bathroom products, kitchen appliances, custom door-wall cabinets, custom doors and windows, custom curtains, wooden floors, wallpaper and wall coverings, paints and coatings, switches and wires, and waterproof materials. Its core channels include wholesale, retail, home decoration, engineering, e-commerce, and new media. It owns multiple proprietary brands and has far-reaching influence in the industry. The headquarters has a professional centralized procurement platform, with dozens of senior buyers traveling year-round to major decoration and renovation material production areas across the country, deeply exploring, selecting the best from the best, and strictly controlling quality. It maintains deep strategic cooperation with many mainstream brand manufacturers in China, providing customers with high-quality, fashionable, and reasonably priced products with super high cost performance. Nationwide, its existing showroom and warehouse area exceeds 500,000 square meters, with more than 50 offline physical stores, and it has its own B2B e-commerce platform (Xinmeng APP). By building a nationwide marketing network covering both online and offline, it provides customers with an excellent shopping experience. Its customer groups include store distributors, decoration companies, real estate developers, construction companies, project managers, designers, and various craftsmen. Through its strong B2B supply chain system, it ensures perfect delivery, thus winning the sustained trust of more than 150,000 high-quality B-end customers. Through the integration of information technology and advanced management concepts, Liangbin has built a strong digital integrated system, including office collaborative automation system, ERP system, CRM system, sales management system, business intelligence BI system, etc., achieving standardized, process-based, information-based, digital, and systematic management. In terms of human resources, it always adheres to the talent policy of 'internal selection + external absorption', providing employees at all levels with a fair and just internal entrepreneurial platform, and striving to make Liangbin a stage for employees and customers to realize their dreams. In the next ten years, Liangbin people will remain true to their original aspiration, fulfill their mission, and strive to build Liangbin Home into a first-class brand in the large home furnishing circulation field.