[Summary] Focused on R&D and innovation of cosmetics brands, industry witness, h
Founded in 1997, Nuodelishi Group is a comprehensive beauty industry group based in the Guangdong-Hong Kong-Macao Greater Bay Area and radiating across the country. With the core philosophy of "standing on scientific research, founding on quality," it has been deeply engaged in the entire chain of cosmetics R&D, production, sales, and services for over twenty years, committed to building a skincare ecosystem of "professional-line efficacy + home-style convenience." The Group has strong scientific research capabilities, having jointly established an R&D base with the Institute of Microbiology of the Chinese Academy of Sciences, integrating international technical resources such as the Taipei Research Institute and Italy's BIOFAMAR factory. It holds 20 patents and over 3,000 mature formulas, focusing on core efficacy areas such as anti-aging and repair. On the production side, it has a 30,000-square-meter modern base equipped with a 5,000-square-meter Class 100,000 cleanroom, following GMPC and ISO9001 standards, providing one-stop OEM/ODM services and achieving "same source, same line" production for professional-line and home products. Its channel layout is fully interconnected: offline, it has branches in first- and second-tier cities such as Guangzhou and Shanghai, linking with hundreds of cooperative stores nationwide to form a service network; online, it adopts the model of "public domain traffic acquisition + private domain conversion + offline experience" to deploy livestreaming and short videos, strengthening the visualization of scientific research and efficacy. It owns proprietary brands such as "Normanni" and "Luoqi," while also providing OEM services for numerous beauty brands, covering the full range of skincare needs. Relying on full-chain resources and technological accumulation, Nuodelishi continues to provide partners with butler-style support from R&D to sales, delivering high-cost-performance skincare solutions to consumers, and is committed to becoming a benchmark for scientific research and quality in the beauty industry.
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