Shanghai Yingwen Economic and Trade Co., Ltd. was established in 2007 as a subsidiary of the US BIO Group in China, dedicated to introducing excellent European and American cosmetics products to consumers in Greater China. The company has a complete marketing, training, and operation system and is one of the most professional teams in the industry.
Currently, the company's brands include Paula's Choice, an American imported skincare brand; PALLADIO, a professional makeup brand; and OPIE LA GIRAFE, a French premium mother and baby care brand. These brands have full coverage across both online and offline channels.
Paula's Choice is a product line personally developed by Paula, featuring no fragrance, no alcohol, no colorants, gentle and safe, with excellent ingredients and outstanding efficacy. The product ingredients are determined entirely based on research results published in international authoritative scientific journals. "Paula's Choice" is dedicated to promoting accurate beauty information and conveying correct skincare concepts, firmly holding the position of "the number one skincare brand in American e-commerce sales," effectively solving various skin problems for millions of members in more than 50 countries and regions worldwide.
PALLADIO originates from Hollywood and is a leading American skincare makeup brand. Its founder, Philip Solomon, is the third generation of the Solomon family, a renowned American makeup family. Influenced by his background, he pioneered the integration of herbal extracts into beautiful makeup, establishing the concept of skincare-type makeup. For 30 years since its inception, PALLADIO has always considered skincare as the primary factor in makeup, adhering to the philosophy of "beauty that is also beneficial to the skin." It quickly expanded from Hollywood to various countries and regions in Europe and Asia. To date, it has more than 800 counters worldwide, and in 2014, it officially entered the Chinese market, shaping beautiful lives for Chinese beauty enthusiasts with innovative concepts and natural ingredients.
OPIE LA GIRAFE was born in Paris, France, in 1961, with a heritage of 53 years. Its mother and baby care products quickly became France's premium high-end brand upon launch. Founder Jonna Jalkanen and her husband Samuli, adhering to standards of safety, gentleness, environmental friendliness, and high quality, developed natural organic mother and baby care products certified by Ecocert, winning the affection and trust of European nobility, the Danish royal family, dermatology authorities, pediatricians, celebrity families, and the media.
Because of our professionalism, countless beauty enthusiasts who pursue quality trust our products.
Because of our focus, we are full of enthusiasm and face every opportunity optimistically.
We believe in the beauty of life, giving and rewarding every trust worth entrusting.
We are a group of young people with ideals and vitality.
The company provides every employee with opportunities to improve themselves and create value, offering a perfect platform for career development.
Do you like cosmetics? Love e-commerce?
Eager to learn and have ideals? Optimistic and positive? Welcome to join our team!
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