Master Kong Holdings

Master Kong Holdings Limited (the "Company"), headquartered in Tianjin, the People's Republic of China (the "PRC"), is primarily engaged in the production and sale of instant noodles, beverages, pastries, and related ancillary businesses in China. The Company was listed on The Stock Exchange of Hong Kong Limited in February 1996. The Company's major shareholders, Tingyi (Cayman Islands) Holding Corp. and Sanyo Foods Co., Ltd., hold 36.6% and 33.2% of the Company's shares, respectively. As of December 31, 2008, the Company's market capitalization was US$6.43 billion. The Company is currently a constituent of the FTSE Asia Pacific (excluding Japan) Index and the MSCI Hong Kong Index. The Company developed and produced the first bag of instant noodles in Tianjin in 1992, and the market grew rapidly thereafter. Starting in 1995, the Company expanded its business to pastries and beverages. By 2008, the Company's total investment had reached US$2.793 billion, having established production bases in more than 40 cities across China, with 49,089 employees and total revenue of US$4.27 billion. The vast majority of the Company's products bear the "Master Kong" trademark, which has long become a household name in China, with a brand value of approximately US$793 million. Currently, the Company's three major product categories have all achieved leadership positions in the Chinese food market. According to ACNielsen's retail market research report for December 2008, the Company's instant noodles achieved a market share of 50.8% by sales value, with sales volume exceeding 13 billion bags. The recently launched "Fumando" series of economy noodles has further expanded into the vast rural market, making the Company the world's largest producer and seller. Master Kong tea beverages have also become the leading brand in the domestic tea beverage market, with a sales value market share of 44.3%, and fruit juice beverages have achieved a market share of 19.2%, ranking among the top three brands. The packaged water business has leaped to the national number one brand with a 17.7% market share. Master Kong sandwich biscuits hold a 25.5% share of the Chinese market by sales value, firmly ranking second in the Chinese market. The Company distributes its products through its own nationwide sales network, and as of the end of December 2008, it had 552 sales offices and 84 warehouses serving 5,872 distributors and 69,096 direct retail stores. The extensive, fast, and efficient marketing network and after-sales service are the primary reasons for the Company's high market leadership, and also facilitate the timely and rapid launch of new products. While the main business develops rapidly, the Company also focuses on the food distribution industry, continuously strengthening its logistics and sales systems to integrate resources and strive to become the world's largest producer of Chinese-style convenience food and beverage group. As a leader in the mainland food industry, the Company not only provides consumers with high-quality and safe delicious food and delivers investment value to shareholders, but also dedicates itself to social welfare and fulfills its corporate social responsibilities. Over the past decade or more, adhering to the spirit of "giving back to society and sustainable operation," the Company has contributed over RMB 280 million to public welfare in mainland China, covering sports, basic education, medical care, disability assistance, disaster relief, poverty alleviation, and cross-strait cultural exchanges. In the future, it will continue to promote cross-strait economic, cultural, and public welfare exchanges through the Ting Hsin (Master Kong) Culture and Education Foundation, and strengthen industry self-discipline, improve the industry environment, and jointly pursue industry development by initiating the formation of a domestic instant noodle industry association. "Integrity, pragmatism, and innovation"—the Company adheres to this business philosophy and has worked hard to achieve today's outstanding results. However, achievements belong to the past. Shouldering the trust of the public and investors, the Company is determined to grow bigger and stronger, to become a leading food group, and to lead the way on the global economic stage—this is the Company's unswerving goal.