Yiming Food

Zhejiang Yiming Food Co., Ltd. (stock code: 605179.SH), formerly Wenzhou Yiming Food Co., Ltd., founded in 1992, is a national leading enterprise in agricultural industrialization integrating dairy cattle breeding, dairy products and bakery food production and processing, chain operation, and sales.
The company has always focused on industry and is committed to becoming a modern agricultural enterprise integrating the primary, secondary, and tertiary industries, contributing to rural revitalization and common prosperity. It has formed an industry chain model from source to terminal, encompassing dairy cattle breeding, agri-tourism, dairy processing, cold-chain logistics, chain operation, and customer interaction, supported by information technology and the Internet of Things.
The company emphasizes technological innovation and has established the Yiming Innovation Research Institute, with a centralized R&D space of 1,300 square meters and six laboratories, equipped with high-end precision analytical instruments and equipment. It has been awarded honors such as Provincial Key Agricultural Enterprise Research Institute, Zhejiang Postdoctoral Research Station, and Zhejiang High-tech Enterprise R&D Center. The company is currently building the "Zhejiang Key Laboratory for Dairy Cattle Genetic Improvement and Milk Quality Research," aiming to become a highland for breeding stock development and premium dairy research in Zhejiang Province.
With the mission of "Creating Fresh and Healthy Life," the company takes "Zhenxian Milk Bar" as its main approach, practicing omni-channel marketing based on membership across online and offline channels, achieving the internet transformation of a traditional enterprise under the new normal. Currently, the number of members has reached 9.66 million, making "Zhenxian Milk Bar" a nutritious breakfast for those born after 1985, a social place for children, and a healthy meal for light white-collar workers. The business now covers provinces such as Zhejiang, Jiangsu, Shanghai, and Fujian, with three production bases in Wenzhou, Changzhou, and Jiaxing, seven distribution and turnover centers, and over 2,100 milk bar stores (as of March 31, 2022; *new data is subject to financial reports).