YOHO

YOHO! New Power Media (Nanjing New Power Culture Communication Co., Ltd.) is a disseminator, pioneer and creator of China's trendy culture industry. YOHO! focuses on the development of China's trendy market and has successively launched the print magazine and official website/APP of "YOHO! Trend Magazine", the print magazine and official website/APP of "YOHO! Girls' Magazine", the YOHO! Buy trendy shopping website, the YO'HOOD trendy exhibition, and the YOHO! SHOW trendy sharing community, among other related products and services. Its integrated platform of media + retail + exhibitions for trendy marketing provides integrated online and offline communication and retail services for global trendy brands, original designers, and various trendy resources, and brings a global trendy lifestyle to China's young generation of consumers. YOHO! has also become synonymous with trendiness.
The company was established in April 2005, with its headquarters located in the National Advertising Industrial Park and National E-commerce Base in Jianye District, Nanjing. It has branch (subsidiary) companies in Beijing, Shanghai, Guangzhou, Hong Kong, and Tokyo. The company currently has nearly 1,000 employees, with an average age of 28. It has received several rounds of investment from CDH Investments, Bertelsmann Asia Investments, Temasek's Xinfeng Fund of Singapore, Softbank SAIF Fund, etc. The company is committed to building "YOHO!" into the most beloved and trustworthy brand among Chinese youth, becoming a leader in China's trendy industry ecosystem, and achieving the financial goal of going public in the near future.
Currently, the company's main businesses include:
1. Trendy Media
"YOHO! Trend Magazine", "YOHO! Girls' Magazine", and their websites and apps are currently the most authoritative and influential trendy media in China, serving as an important bridge between global trendy culture and China. "Play and learn" is the youthful lifestyle advocated by the media. Currently, its print magazines are distributed nationwide, and an international Chinese edition is distributed to Hong Kong, Taiwan, Japan, and other overseas regions in Greater China. Meanwhile, its websites, apps, and electronic channels such as the "YOHO! Trend Circle" WeChat official account and Weibo promptly and swiftly deliver fresh and interesting trendy content to young audiences.
2. Trendy Sharing Community
YOHO! SHOW, with the concept of a personalized trendy social mall, is an app that advocates "Happy Labelling" for sharing interesting objects. It covers men's and women's clothing, shoes, food, digital products, figurines and toys, accessories, etc., aggregates the hottest topics and brands globally, and aims to build the trendiest ecosystem community with the widest coverage and highest activity on the Chinese mainland.
3. Trendy Retail
YOHO! Buy, China's largest trendy shopping website, brings together more than 1,000 trendy brands from around the world, providing consumers with the latest trendy products daily. It is about to open offline trendy centers, which will integrate information flow, customer flow, and logistics to complement online and offline operations and create a leading trendy retail platform.
4. Trendy Exhibitions
The YO'HOOD global trendy new product carnival brings the latest and most complete seasonal products of trendy brands to Asian consumers through offline physical exhibitions and online virtual exhibitions. Combining the models and experiences of advanced overseas trendy fashion markets, the event promotes global trendy culture along with the rapid growth of the trendy market in China and the Asia-Pacific region, aiming to become one of the world's most authoritative trendy fashion exhibitions.