Dongyi Risheng

Founded in 1997, Dongyi Risheng Home Decoration Group has developed into a large-scale listed home decoration group company that is professional, branded, and industrialized (Stock Code: 002713). With a development model driven by both industry and investment, Dongyi Risheng Group has consecutively secured the top position in the home decoration industry in the "China's Most Valuable Brands 500" for many years, with a brand value of up to 13.182 billion yuan.
In recent years, relying on emerging technologies such as "Home O2O," "'DIM+' System," and "3D Printing," Dongyi Risheng Group has led the transformation and upgrading of the industry's business model. The industry segment of Dongyi Risheng Group has launched a full industry chain business model, including three main businesses: Dongyi Risheng Decoration, Sumei Jijia, and Ruizhu Villa Decoration; and four supporting businesses: furniture, trade, refined engineering, and the Internet. Under the industry segment, 7 subsidiaries, 32 directly operated branches, and over 100 franchise stores form a pattern centered on the Beijing headquarters, covering more than 200 cities across the country, providing diversified home decoration services to hundreds of thousands of families at home and abroad, making Dongyi Risheng a leading home decoration service provider in China.
The investment segment of Dongyi Risheng Group stands at the commanding height of industry development and rapidly deploys in the home investment field. Represented by Wenjing Yisheng and Yirisheng, it has acquired Jiai Design Company and invested in Meilele Home Furnishing Network, deeply covering upstream and downstream of the home industry. Simultaneously, adhering to the philosophy of deriving from society and giving back to society, Dongyi Risheng Group established the Dongyi Charity Fund in 2014, carrying out assistance in areas such as children's art education in impoverished areas, medical aid, and disaster relief. To date, it has held over 30 large-scale charity activities nationwide and established charity libraries in more than 20 cities.
Mr. Chen Hui, Chairman of Dongyi Risheng Group, has served as the president of the China Home Decoration Association for four consecutive terms. Under the chairman's leadership, the Group has reached strategic cooperation agreements with several Internet companies such as Tmall Home, JD Smart, and Gome Online, further applying the "Internet+" concept in the home industry and laying a solid foundation for the Group's sustainable development. As a leader in the home decoration industry, Dongyi Risheng Group will continue to uphold the mission of "decorating beautiful spaces, building happy lives," leading industry transformation and providing higher-quality home decoration services to Chinese people.