Venus Beer

The enterprise was established in 1982, covering an area of 1 million square meters, with a construction area of 600,000 square meters, possessing 25 modern bottled beer production lines and multiple can production lines. The group's annual beer production capacity is 2 million tons, making it a key enterprise in the national food industry and in Henan Province. It has ranked among the top four beer enterprises in China for five consecutive years, and has been rated as one of the top 100 industrial enterprises in Henan Province and one of the top 20 industrial enterprises in Zhengzhou since 2000. Venus has summarized an expansion model of "sole proprietorship, self-replication, and small steps with fast pace." This model is also referred to by industry insiders as the "third expansion model." The company emphasizes both economic benefits and environmental protection, paying great attention to greening and beautification, establishing a garden-style enterprise, and officially passing the national industrial tourism demonstration site acceptance in June 2004, becoming a tourism demonstration site for the beer industry in central and western China. The company currently has over 6,000 employees. Its leading products include the Venus and Blue Horse brand beer series with more than 60 varieties, which sell well in over 20 provinces including Henan, Shanxi, Guizhou, Anhui, Hebei, Jiangsu, Yunnan, Guangxi, Hunan, and Shandong. Venus Beer Group Co., Ltd. was established in October 1995 with Henan Venus Beer Company as the core, forming a national large-scale beer group integrating industry, trade, and scientific research. It has 16 subsidiaries: Henan Venus Beer Company, Zhoukou Venus Beer Co., Ltd., Anyang Venus Beer Co., Ltd., Xinyang Venus Beer Co., Ltd., Luohe Venus Beer Co., Ltd., Nanyang Venus Beer Co., Ltd., Sanmenxia Venus Beer Co., Ltd., Guizhou Venus Beer Co., Ltd., Shanxi Venus Beer Co., Ltd., Shaanxi Blue Horse Beer Co., Ltd., Kunming Venus Beer Co., Ltd., Chengdu Venus Beer Co., Ltd., Gansu Venus Beer Co., Ltd., Nanjing Venus Beer Co., Ltd., Shandong Venus Beer Co., Ltd., and Guangdong Venus Beer Co., Ltd. The company consistently adheres to a quality and efficiency-oriented development path, upholding quality policies and actively implementing the brand strategy. In October 1991, it received the Henan Province Quality Management Award; in March 1998, it passed the ISO9002 quality system certification and product certification by the China Fangyuan Certification Committee; in May 2001, it took the lead in Henan Province in passing the 2000 version ISO9001 conversion certification; and in December 2006, it passed the "three-in-one" management system certification of ISO9001-2000 quality management system, ISO14001 environmental management system, and HACCP food safety management system, further improving quality assurance capabilities, with product excellence rate reaching over 99%, at a leading level. Under the leadership of Chairman Zhang Tieshan, a national model worker and expert enjoying special government allowances, all employees vigorously promote the corporate spirit of "being serious and pragmatic, fulfilling responsibilities, learning and striving, and creating value," continuously forging ahead and actively implementing the brand strategy to achieve the strategic goal of "facing the whole country, going to the world." In the current context of deep industry adjustment and the creation of an upgraded Chinese economy, the "craftsman spirit" still provides strong support for Venus Beer to embark on a "new journey of enduring success." Facing increasingly fierce market competition, Venus Beer will continue to focus on quality with a "craftsman" spirit, constantly innovate and break through, maintain its leading position in the second tier of Chinese beer enterprises, and polish the brand card of high-quality beer in central and western China. Phone: ***********