Guangdong BOSSSUNWEN Group Co., Ltd.

Guangdong BOSSSUNWEN Group owns two major fashion brands, BOSSSUNWEN and JEAN-LOUIS SCHERRER. Under the group, there are three independent subsidiaries: Guangdong BOSSSUNWEN Apparel Industry Co., Ltd., Guangzhou Shenwei Footwear Industry Co., Ltd., and Guangzhou Louis Scherer Trading Co., Ltd. The company's headquarters is located in Zhujiang New Town, Tianhe District, Guangzhou CBD.
BOSSSUNWEN Group has accumulated steps to reach a thousand miles, persistently pursuing the initial dream. A humanistic, dynamic, and international image is vividly presented; the business philosophy of people-oriented, quality-based, innovation-driven, trust-supported, and sustainable operation is widely recognized; the integration of artistic creativity with commercial operation is a distinctive feature; and the core values of integrity in business, harmonious and accommodating conduct, magnanimous responsibility, pragmatic innovation, and empathy and sharing are grandly established.
BOSSSUNWEN Group emphasizes the close integration of outstanding business activities with cultural and humanistic cooperation. Adhering to the enterprise's quality pursuit and cultural value of "respect derives from the heart," the company, while achieving business progress, does not forget its origins and cares for society. It upholds the true meaning of charity, actively participating in charity activities such as rescuing out-of-school children, supporting medical development in impoverished areas, donating for snowstorms and earthquakes, and protecting cultural relics. This reflects the company's corporate cultural spirit of "charity, humanism, and harmony," expressing BOSSSUNWEN Group's belief in building a harmonious China and a happy society.
In the future, the company firmly adheres to its purpose of continuously creating value for consumers, employees, and shareholders. With excellence and passion, it will realize the long-term vision of becoming an outstanding fashion industry group in China's apparel sector.
Brand Introduction of the Group
BOSSSUNWEN
The BOSSSUNWEN brand is guided by French designer Jerome Bloch as art director, whose extraordinary design experience from Yves Saint Laurent (YSL) to Dior Homme, combined with deep understanding of high-end brand culture, forms its unique design style blending elegance and casualness. Adhering to the design philosophy of "equal emphasis on aesthetics and quality," it collaborates comprehensively with Italian fabric brand Cerruti 1881, injecting fashion and casual elements while maintaining traditional classic styles, bringing extraordinary vitality to the brand.
JEAN-LOUIS SCHERRER
Mr. JEAN-LOUIS SCHERRER, as a renowned top designer in France, is a design master equally famous as Dior, Yves Saint Laurent, and Givenchy. In 1980, he won the Dé d'Or award (Golden Thimble Award) from the Paris Fashion Union for his outstanding design of the 1980-1981 autumn/winter collection "Russian Impressions." JEAN-LOUIS SCHERRER has long adhered to the design style of "finding inspiration in life and continuing classics in modernity," featuring simple and classic tailoring, low-key and elegant colors, selection of high-end and novel fabrics, and attention to the logical relationship between different materials, skillfully integrating them to create unique tension and highlight extraordinary charm.
Introduction of Subsidiaries of the Group
Under the group, Guangdong BOSSSUNWEN Apparel Industry Co., Ltd. was established in 2002, mainly engaged in the apparel, high-end clothing customization, and research, development, and sales services of high-quality accessories for the Chinese high-end apparel brand BOSSSUNWEN (Chinese name: Bosi Shenwei), with more than 600 counters nationwide. As a member of the Guangzhou Headquarters Economy Association, it is one of the top brands of high-end business menswear in China.
Guangzhou Shenwei Footwear Industry Co., Ltd., also under the group, was established in 2006, mainly engaged in the research, development, and sales services of high-end business leather shoes and casual sports shoes series products for the Chinese high-end apparel brand BOSSSUNWEN (Chinese name: Bosi Shenwei), with more than 200 counters nationwide.
Guangzhou Louis Scherer Trading Co., Ltd., established in 2010, introduced the French high-end fashion brand JEAN-LOUIS SCHERRER in 2011, providing high-end consumers in China with fashion products that suit their lifestyles. In 2012, it launched its China promotion, now owning 30 counters in core shopping malls in China, mainly engaged in the sales and services of the full range of JEAN-LOUIS SCHERRER brand clothing, leather goods, leather shoes, and accessories.


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