Beijing Tianchen Cloud Farm Co., Ltd.

Cloud Farm: A High-Tech Integrated Service Provider for Agricultural Internet

Founded in August 2013, Cloud Farm has 18 subsidiaries and is a high-tech integrated service provider for agricultural internet, integrating agricultural materials e-commerce, customized agricultural product trading, rural logistics, agricultural technology services, and rural finance.
Currently, Chinese agriculture is undergoing earth-shaking changes, and the Agriculture 3.0 era, marked by intelligence, precision, and customization, has arrived. Following the trend of the times, Cloud Farm people, with a strong sense of mission and responsibility, use "Internet + high-tech" to transform traditional Chinese agriculture: based on village stations and soil testing and fertilizer blending stations, they carry out various value-added services such as Agricultural Materials Hub, Harvest Hub, Rural Freight, Agricultural Technology Connect, and Cloud Farm Treasure, forming an agricultural industry chain ecosystem and creating a "Internet + Agriculture + High-Tech" business model.
The new business model created by Cloud Farm has set a benchmark for the agricultural internet and received high attention and strong support from all sectors of society: dozens of media outlets such as CCTV and People's Daily have reported on it; Ji Bingxuan, Vice Chairman of the National People's Congress, and leaders from Shandong Province, the Ministry of Agriculture, the Ministry of Industry and Information Technology, and the Ministry of Commerce have successively visited and inspected Cloud Farm, fully affirming its development achievements. It has also been awarded honorary titles such as "China Agricultural Materials E-commerce ***" and "China's Top Ten Honest Brands" by the Chinese Academy of Management Sciences and the Ministry of Commerce, and is a global member of the CIFAR Association in the United States.

I. A Trustworthy Online Agricultural Materials Mall
1. Innovating the traditional agricultural materials trading model: Realizing online trading of agricultural materials such as fertilizers, pesticides, seeds, agricultural machinery, and agricultural facilities. Farmers can directly purchase genuine products from legitimate manufacturers on the platform at prices 15%-45% lower than traditional channels. At the same time, an overseas agricultural materials purchasing and sales platform has been established to introduce global agricultural resources to China.
2. Integrating multiple resources: It has successively established strategic cooperation with dozens of units such as Legend Holdings, the Chinese Academy of Sciences, Huaxia Bank, the Ministry of Agriculture, and the Chinese Academy of Agricultural Sciences to jointly promote the development of modern Chinese agriculture.
3. Building a science and technology achievement incubation base: In March 2015, entrusted by the Ministry of Agriculture, the Agricultural Branch of the China Association for Science and Technology for the Elderly awarded Cloud Farm the "Agricultural Science and Technology Achievement Transformation Incubation Base." Relying on this platform, Cloud Farm provides a series of comprehensive services to incubated enterprises, promotes the transformation and application of agricultural achievements, and helps them become actual productivity.
II. Building a Nationwide Sound Standardized Service Network
1. Building a "three-in-one" county-level service center: With the county as the basic unit, a "three-in-one" county-level service center including an agricultural materials transit center, an agricultural technology promotion center, and an agricultural product trading center has been established, and strategic cooperation agreements have been signed with multiple local governments, becoming a new engine for county economic upgrading and transformation.
2. Building village-level household service stations: Village stations are Cloud Farm's 100-meter offline terminal household service network, mainly providing farmers with services such as agricultural materials purchase training, collection of planting technology needs, feedback on planting problems, logistics collection and delivery, integration of planting resources within the village, and assistance in connecting with buyers.
3. Creating customized fertilizer blending stations for agricultural materials: Based on soil testing, a new model of "soil testing to the field, fertilizer blending to the station, distribution to the point, and promotion on demand" has been created to achieve customized fertilizer production, reduce agricultural materials procurement costs, improve soil conditions, and increase crop yield and quality.

III. Creating a Diversified Industrial Value-Added Service Platform
1. Creating a reliable agricultural product trading platform - Harvest Hub: This platform is dedicated to reliable and trustworthy trading of agricultural products, building "three major systems" including order planting, agricultural product grading, and financial services, enabling farm owners to directly connect with buyers and achieve "fast sales and good sales" of agricultural products.
2. Creating a P2P rural logistics platform - Rural Freight: This platform finds goods for vehicle owners and vehicles for goods owners in rural areas, solving the problem that online purchased goods "are difficult to reach towns and cannot reach villages."
3. Creating a professional agricultural technology service platform - Agricultural Technology Connect: As a strategic partner of the Agricultural Technology Center of the Ministry of Agriculture, this platform has a professional service team of agricultural technicians in the planting field, enabling direct connection between agricultural technicians and farm owners to solve planting problems.
4. Creating a safe rural financial platform - Cloud Farm Treasure: This platform is a rural version of Alipay & Yu'ebao, dedicated to mining big data in the planting industry and providing financial services for the entire agricultural industry chain.
IV. Realizing Customized Services Based on Agricultural Big Data
1. Customization of agricultural production materials: Soil testing and fertilizer blending stations have been set up across the country. With personalized fertilizer customization as the entry point, personalized customization of agricultural materials such as seeds, pesticides, agricultural machinery, and agricultural facilities is then realized, creating customized services for Chinese agricultural production materials and accumulating big data for customized safe agricultural products.
2. Customization of agricultural products: Relying on the big data on agricultural materials and agricultural technology accumulated by the two grassroots service systems of village-level service stations and soil testing and fertilizer blending stations, the "Agricultural Product Safety Model" has been established. The "Agricultural Product Safety Index" of this model can provide farm owners with predictable sales market conditions for agricultural products, provide consumers with trustworthy real information about agricultural products, and use "Harvest Hub" as the platform to achieve direct connection between demand and supply sides, thereby realizing customization of agricultural products and promoting the safety of Chinese agricultural products.
Through the construction of the ecological chain and ecosystem, Cloud Farm will realize entertaining farming and enterprise-oriented farms, serve hundreds of millions of farmers, develop modern agriculture, and make unremitting efforts to realize the corporate vision of * farm integrated service provider!