Chongqing Pepsi-Cola

PepsiCo International Group is a globally renowned multinational corporation based in the United States. Its annual global sales have now reached 27 billion USD. In the 2001 surveys published by Fortune magazine on “America's Most Admired Companies” and “The World's Most Admired Companies,” as well as in the rankings across various industries, PepsiCo once again was named among “The World's and America's Most Admired Companies” and was ranked first in the beverage industry. In the magazine's Global 500 list, PepsiCo ranked 63rd. PepsiCo entered China in 1982 and established factories. Including a bottling plant just completed in Shenzhen, it now has more than 30 joint ventures and cooperative enterprises, with total investment approaching 500 million USD. Its brands such as “Pepsi-Cola,” “7Up,” “Mirinda,” and “Mountain Dew,” as well as beverage lines including “Asia,” “Beibingyang,” “Tianfu,” “Gatorade,” and “Dole” have all become household names in China. Pepsi is a successful large enterprise. Since its birth in 1898, it has had more than 100 years of history. During this period, it was once on the verge of bankruptcy and struggled through difficult operations, but ultimately it managed to overcome dangers and stride forward, ushering in today's glory. Pepsi's success, like that of all successful enterprises, benefits from visionary leadership, innovative business strategies, strict management, and the continuous introduction of market-adapted and novel products. However, among Pepsi's unique secrets to success, the most important is the cultural spirit it bestows upon the enterprise and its products.