Dongpeng Beverages

Dongpeng Beverages, listed on the main board of the Shanghai Stock Exchange (605499), focuses on providing consumers with a wide range of healthy beverages and is committed to becoming a leading beverage group.

As one of the pioneers in energy drinks, Dongpeng Beverages has successfully built the well-known brand "Dongpeng TePin", and its slogan "Tired and sleepy? Drink Dongpeng TePin" has gained deep popularity. It has ranked first in sales volume in China's energy drink market for four consecutive years and has been selected as one of the "Top 25 Global Soft Drink Brands" and the "Kantar BrandZ Top 100 Chinese Brands".

In 2023, Dongpeng Beverages' revenue exceeded 10 billion yuan, and in 2024, sales proceeds surpassed 20 billion yuan. The group has fully implemented a multi-category strategy, continuously innovating and deeply understanding consumer needs to form a diversified product matrix, including brands such as Dongpeng TePin, BuShui La, Dongpeng DaKa, Fruit Tea, Shang Tea series, DuoHe DuoRun, and Island Coconut.

Currently, Dongpeng Beverages has established 13 production bases nationwide, with over 10,000 employees, more than 3,000 distributors, and 4.2 million active retail outlets. Its distribution network covers 33 provincial-level administrative regions and 333 prefecture-level administrative regions across China, and it is actively exploring overseas markets.

Dongpeng Beverages took the lead in adopting one-item-one-code and five-code linkage technologies, building an all-channel digital high-speed chain and creating a leading digital marketing system to continuously empower business operations and refined management, with a cumulative total of 240 million unique code-scanning users.

Dongpeng Beverages always pursues the common prosperity of commercial and social values, fully implementing the concept of sustainable development, practicing low-carbon operations, actively fulfilling social responsibilities, adhering to the philosophy of "Let love have more energy", and establishing a public welfare foundation to convey love and warmth through practical actions in areas such as rural healthcare, sports education, and emergency disaster relief.