Anker Innovations

Anker Innovations Technology Co., Ltd. (stock code: 300866) was established in 2011 and is one of the largest global consumer electronics brand enterprises in China by revenue. It focuses on the design, research and development, and sales of smart accessories and smart hardware. Committed to building Chinese consumer electronics brands in the global market, it brings technologically appealing products to consumers worldwide through continuous innovation, promoting the beauty of Chinese smart manufacturing. The company has successfully created the smart charging brand Anker and successively launched independent brands such as Soundcore, eufy, and Nebula, further expanding its business areas, with outstanding performance in AIoT, smart home, smart audio, and smart security, serving over 100 million users in more than 100 countries and regions worldwide.

Anker Innovations' business started overseas, and currently over 95% of its revenue comes from overseas markets. Its main sales channels include online platforms at home and abroad such as Amazon, eBay, Tmall, and JD.com, where it holds a dominant market share on large overseas e-commerce platforms like Amazon, earning high visibility and reputation. At the same time, in developed countries and regions such as North America, Europe, Japan, and the Middle East, through cooperation with Walmart, Best Buy, and trading partners, its offline revenue is growing rapidly.

Since its establishment, Anker Innovations has developed at a pace far exceeding the industry average: revenue exceeded RMB 3.9 billion in 2017; RMB 5.232 billion in 2018; and RMB 6.655 billion in 2019. In 2020, Anker Innovations continued to maintain a good growth momentum, achieving annual revenue of RMB 9.353 billion and net profit of RMB 856 million.